'end before they could find
directly-elected members".
In fact
Panel h ad with A GB
LO
the alternative:
"or
have
during one of the two meetings the Omelco
McNair's
representatives,
the
latter
accepted that in framing questions for survey purposes, every
survey company should, among other things, adopt the following
basic principles:-
(1)
The question must be easily understood by the sort
of people that are going to be asked to answer
it.
(2)
in the mind
It must be simple enough to be retained
of the person asked while reflecting upon the answer
to be given.
(3)
If the question
contains a number of alternatives
answers, then all the answers should be clear and
should cover all reasonable possibilities.
(4)
The style of the question must not be such as to
lead or influence the respondent towards
possible answer rather than another.
one
(5)
The question must deal with the underlying
idea
adequately.