1
29 This is
help can best be'
department
stage too when expert help
brought in, either from within the
or if
if the policy
necessary from outside. It is helpful
managers have themselves given careful thought to the
objectives etc before approaching consultants. Outside
need to be given such a precise remit that
themselves be regarded
consultants need
their terms of reference can
as part of the evaluation planning process.
30
COLLECTING THE INFORMATION
Logically the manager ought to decide what
information
In reality
he needs and then ensure that it is provided.
of course he has to judge what it is sensible and
practicable to ask for. But he should avoid letting
the flow of information dictate the questions rather
than the other way round. It may be useful to think
of the data under two headings
a
information
desk top collection.
which
This means using
is already available or needed
for other purposes;
b
information
evaluation.
have to be made.
compiled
specially for
the
This is an area where imaginative choices
Information does not always best
come in the form of written reports or statistics.
The manager will also need
which
calling for extra
to consider the burden
information may create.
12