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Hong Kong Builder

MODERN-BY DAY OR NIGHT

Chicago Store Is Always Strikingly Attractive

As an example of excellent contemporary store front design which commands maximum attention at all times, the views below show the striking appearance made possible by the use of modern materials. The modernization of the Kitty Kelly shoe store on the world's most highly competitive merchandising thoroughfare, State Street, Chicago, was cleverly handled from a design standpoint by the architects, Alschuler & Company. Illuminated from behind, the glass blocks provide an eye-stopper.

ABOVE: Night view of the recently modernized

Kitty Kelly shoe store in Chicago shows the command- ing appearance of the large Insulux glass block panel when illuminated.

LEFT: By day, the modern simplicity of this "front of the future" makes it equally interesting. Alschuler & Company, Chicago architects, are responsible for the unusual design.

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