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Travel and Tourism
Ngong Ping 360 was named in '10 of the world's most amazing cable car experiences' by CNN.com in the United States in 2015.
Peak Tram
The Peak Tram is a 1.4km cable-hauled funicular railway that began running from Garden Road in Central to The Peak in 1888. It is one of the most popular attractions among visitors for offering a unique view of the ridgeline and skyscrapers of the city.
Hong Kong Tourism Board
The board is a statutory government-subvented organisation, responsible for marketing and promoting Hong Kong around the world as a preferred travel destination. It comprises 20 members from various tourism-related sectors and community leaders. In addition to its Hong Kong head office, the board has 15 offices worldwide and representatives in six source markets.
Information Network
There are six visitor centres locally, at The Peak Piazza, Tsim Sha Tsui Star Ferry Concourse, airport (two centres), Lo Wu boundary crossing terminal building and Kai Tak Cruise Terminal, whose visitor centre operates during ship calls.
Visitors can check out travel recommendations from locals through the Hong Kong Pals programme. Travel information is also available from the board through its website, presented in 22 versions using 15 languages, and via its mobile apps and online campaigns on social networking sites. In 2016, a mobile site with 11 versions was rolled out to cater for an increased number of clicks via mobile devices.
Marketing
The board spearheads the promotion of Hong Kong in major tourist source markets and strives to offer the best experiences for visitors. It adopts 'Best of all, it's in Hong Kong' as a destination brand to highlight that, from world-class attractions to the East-meets-West culture, Hong Kong warmly welcomes the world to experience the best it has to offer.
Service Quality
Honest and Quality Tourist Services
The government works closely with the tourism industry and related organisations to promote honest and quality services for tourists. It cooperates with the Travel Industry Council of Hong Kong to enhance consumer protection and ensure the healthy development and operation of the tourism market. Laws such as the Trade Descriptions Ordinance are in place to prohibit unfair trade practices and protect the legitimate interests of consumers.
The council inspects tour operations and registered shops regularly. It also operates a Refund Protection Scheme for Registered Shops, which allows Mainland tour group members who are not satisfied with their purchases to return the goods and seek refunds within 180 days of purchase, provided the goods are in proper condition.
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