ENG-2011 — Page 218

178 Health

arrangements to dispose of these four reserved hospital sites in phases from the first half of 2012.

Health Promotion

Healthy Lifestyle

The DH's Central Health Education Unit is responsible for formulating and implementing health promotion strategies.

In 2011, the unit continued to promote the healthy eating campaigns, '[email protected]' and '[email protected]', and introduced pilot schemes to promote a healthy lifestyle at pre-primary institutions and workplaces. In addition, for prevention of communicable diseases, the unit provided the public with updated information and health advice on infectious diseases through the media, web-pages, promotional leaflets, posters, and telephone hotlines. It also organised health promotion activities by producing health education materials in various languages, including leaflets, posters, handbooks and souvenirs to raise awareness of personal and environmental hygiene among ethnic minorities.

In the 2010-11 school year, over 400 primary schools (including special schools) representing about 65 per cent of all primary schools in the territory, participated in the major activities of the '[email protected]' Campaign, and more than 24 million hits were recorded at the campaign's website. The '[email protected]' Campaign also received a favourable response with more than 660 restaurants taking part.

In addition, the Department of Health improved the psychosocial health care of secondary school students through the Adolescent Health Programme. Some 324 secondary schools, 91 000 students and 2 000 parents and teachers enrolled in and received services under the programme during the 2010-11 school year.

In the 2010-11 financial year, the DH spent $240 million on health promotion.

Oral Health Education

In addition to various target-oriented activities carried out in schools, educational and other activities were organised throughout the year by the department's Oral Health Education Unit to promote oral health. These included the 'Bright Smiles Mobile Classroom' which provides more extensive outreach activities on oral health education for primary school pupils. Information on oral health is also provided through the department's oral health education website, www.toothclub. gov.hk, and a 24-hour interactive telephone hotline.

In October 2011, a 'Love Teeth' Campaign was launched by the DH urging people to take proper care of their teeth by flossing daily, and to take the initiative to seek dentists' advice on gum condition to prevent periodontal disease.

AIDS Counselling and Education

Human immunodeficiency virus (HIV) prevention and health promotion programmes in Hong Kong are underpinned by the concerted efforts of the