INDUSTRY AND TRADE
displayed the work of more than 50 local designers and 70 Hong Kong brand names in 1993. Set up as a showcase for the best of Hong Kong design, the prime location of the store in the HKCEC complex gives it wide international exposure, with a steady flow of buyers passing through during major trade fairs and many sourcing enquiries referred to manufacturers and designers. Additionally, the TDC's organisation of the export marketing category in the Governor's Award for Industry serves to heighten awareness of the importance of export marketing strategies.
To promote a positive environment for Hong Kong's trade, the TDC initiates and maintains high-level contacts with business leaders, economic policy-makers and media around the world. It receives almost 500 incoming missions from international markets each year, and advances bilateral ties with both new and long-standing trade partners through influential bodies such as the Hong Kong/Japan Business Co-operation Committee. A special initiative of the TDC in the United States of America is Operation Pacific Bridge, a highly-focussed programme aimed at helping US companies access the China market by using Hong Kong as a springboard. In 1993, the council again partnered the Geneva-based World Economic Forum in organising the second Europe/East Asia Economic Forum at the HKCEC.
The TDC produces updated information on markets, including trade statistics, market surveys and product reports as well as market and industry profiles, import regulations and procedures. Its Research Department publishes the monthly International Market News and the quarterly New Market Search, which focus specifically on emerging markets; and Trade Developments, a series of detailed reports on markets around the world. Other publications include Hong Kong for the Business Visitor, which is published in seven= languages; and 15 product magazines, in English, Chinese and Spanish, with a global circulation of 1.6 million. Titles include Hong Kong Enterprise, Hong Kong Toys, Hong Kong Garments and Accessories, Hong Kong Apparel, Hong Kong Household, Hong Kong Electronics, Hong Kong Watches and Clocks, Hong Kong Gifts and Premiums, Hong Kong Optical, Hong Kong Jewellery and Hong Kong Leather Goods and Bags.
To help keep overseas traders informed of business developments and opportunities in Hong Kong, the Publicity Services Department publishes Hong Kong Trader, a monthly newspaper which reaches leading businessmen in 162 markets around the world.
Hong Kong Export Credit Insurance Corporation
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The Hong Kong Export Credit Insurance Corporation (ECIC) helps Hong Kong exporters to minimise risks and expand their markets.
The ECIC is a statutory corporation set up in 1966. It provides insurance protection to exporters against the risk of monetary loss arising from non-payment by their overseas buyers for goods exported and services rendered on credit which are not normally covered by commercial insurers. The government guarantees the payment of all moneys due by the corporation, with the limit for maximum contingent liability arising from its insurance and guarantee operations currently set at $7,500 million.
Under the Hong Kong Export Credit Insurance Corporation Ordinance, the ECIC has a paid-up capital of $20 million provided by the government and is autonomous in day- to-day operations. It is run on a self-sufficient, commercial basis. A 12-member advisory board, comprising prominent members from the business sector and representatives from the
government, advises the corporation on the conduct of its business.
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