ENG-1990 — Page 324

PUBLIC ORDER

Bribery Ordinance and the need to take appropriate preventive measures against possibilities of corruption, through in-depth discussions and seminars with managerial and supervisory staff.

The pilot-testing of a direct-mail marketing technique was completed in 1990 to disseminate ICAC messages to small industrial establishments in a more cost-effective manner. The department was encouraged by the response and the approach would in future be adopted on a more extensive scale for conveying anti-corruption messages to other target groups.

The Community Participation Programme, launched in 1989, was again enthusiastically received with more than 60 business firms, social service agencies as well as district organisations participating. They initiated their own anti-corruption activities partly funded by the ICAC.

Another Towards a Fuller Life programme was held in 1990, seeking to promote particularly among young people an attitude towards balanced personal and social values. The 1990 programme comprised a live-broadcast television programme, a radio pro- gramme and other activities.

The school education programme focused on three specific areas: to enhance teachers' effectiveness in moral education; to study young people's attitudes towards work, and to involve parents in the moral education of primary school children.

To make moral education teachers more effective in their use of the ICAC's moral education teaching materials, the department ran a development programme for these teachers to enrich their theoretical knowledge and practical classroom skills.

In order to prepare senior secondary students for the moral dilemmas they might face as they take up jobs, the department surveyed the attitudes towards work and ethics among senior secondary students, young employees and employers. The survey findings would help design teaching materials for careers counselling in secondary schools.

The Community Relations Department embarked on a new path to bring schools and parents together in helping young children acquire sound values and good habits. To implement this, it designed a moral education teaching package for primary schools which would involve the participation of parents at home. This package was aimed for intro- duction to schools in March 1991.

To promote public awareness of the evils of corruption and appreciation of the ICAC's role, the department produced its sixth television drama series. Embodying education, emotive appeal and entertainment, the series has proved popular. The previous production was rated among the top 10 programmes on local television channels.

Towards the end of the year, the department revised its advertising strategy to project a positive posture to the public, implying commitment and confidence. A new advertising campaign was conceived to position the ICAC as an organisation aimed at servicing the community and to highlight its contribution to the welfare of Hong Kong. A series of Announcements in the Public Interest (APIs) was planned to convey the message that the commission plays a role in ensuring that Hong Kong is a well-run, efficient and reliable society because of the fair play and integrity it introduces.

Government Laboratory

The Forensic Science Division of the Government Laboratory provides scientific, analytical and advisory services to those government departments enforcing law and order.

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