1986-01-27 — Page 9

頁一第張三第

日八十月二十年丑乙夏

WAH KIU YAT PO

報日僑華

-期星

日七廿月一年六八九一膳公年五十七國民華中

「禁制香煙廣告

絕非明智之道」一

並非煙草公司單方面的意見

| Non-smokers back

co industry

tobacco

*Non-smoking members of

Sami istrict Board at

a meelmer etenias, supe

of the tobacco industry's

right to advective on to you an fion.

The bay

young people,

Ther should be a sund hed nature as scrutinise it should commercials, he said, suggest comes stricter

ing the Gstem can..

apparently so

Members and

應禁止

不應

在

reform

則原由自的及涉告廣煙禁

一,作為計費大商品

動,但是它辉及早被关进行

ETERNAL AUT

故选人且之学们。

正香烟廣告

「部Ì

1*

The right to advertise

A recipe for

disaster T

The Broadusting Review Board's well-pre-publ cised report is less rational programme for the Sealthy

ask whether

pension of the televizion

apestry than

for what exista rode

recipe for conced, or i

the lines sugested by the

wing

rve the ladsstr

's face it for all'...

warts, and all. : For 4XL*tair Sob and

• foŋmi težerisian HoÉL M

- BAH DAME many and varied swisher of the m

best it can. Lumber the whRAY

few years ago which failed not thr professionalism on the to

on the part of the side."

third. Chinese

Even

Ear to 20 befor offers a healthy preset, ÁTV? all the brave talk of soitty Dub

with comfort a far more die .

To stan rocking thre

race for RTHK-4 (r». may be in thiery br present en dier

•times because it at the end af +

・The same bt

並不獸輝。

回

ONE of the basic teness of Western society- and it's creeping into others as well -- can be best summed up by the words "the right to"," Whether it be the right to vote, the right to speak freely, the right to dentonstrate and so

on they are freedoms we are well accustomed to in Hongkong)

At the moment another area of this free downder attack. It is the right to advertise.. by 'casting Review.Boand has recomme Television and radio advertis be banned in the territory.

taken by many other edun-.

dargument, Expectedly

Af the debate which are

wipe out the adver

of their rights in profits for radion. with it, it is actua

' There are any un

oping abroad - within the Blinker

商議員游說 為我們的奇湛, 年华令我們作常反感

不水

餐

多菽

論廣播業檢討委會報告

· 政府擬禁香煙廣告的危險性 遏阻政府干預升

Review Board's

vision blurred

Bourd spear to have little respect either for individu.. The social engineers of the Broadening Resien. Cal chrics or economic ceniity. Ma Both their proposed dan on

kvision and their sugaction thenisim

Try doubtful these

operation be separated from the other companies hat TVB's broadcom

d tobacco

wer the HK-TVE webrets are ill-advised.

iment 10

bother to argue ink.....

peop

. Including dong"

(to physical health,

continue to smoke, it suggests they get

| regulás amoking

(rew one thing, but to go be 2.

villy

ch make them willing to take inform

people

aising does, comes close to

comes Calma a among risk and vend

the dea

Ad ban won't help

kick smoking habit

BANNING (cgarette, wrong line. This was

advertising on televis

kopy following in the footsteps of RAVENSCEA

the view exPRESSE

an American mu ing export add

• Rofaión 10°

which suggest that countries and at the meeting yeste

curb the use of to:

TREE many cigarette companies in recent years have posted record profits in countries when they cannot get their message across in the "clectronic medi

It is questionable whether banning ciga relle commercials in this one area of the me dia will lead to an actual cut in tobacco con sumption. However, it is being clearly shown that the warnings carried on cigarette packers and advertising the health problems associm": ed with tobacco use are having the

The public is u

ich slowly if it

arry out the

ust firstly

ties to w

ertisers

“rights", that is, **-*

知行爲不能用簡單規例限制

教授預期收效不大,

引述美國

美國實例認爲加强教育

Take a step fur elevision the RBi banned from, th advertise their for us expressed by it

also face the ceny

too, misused, car Why only ciITEU

the

toba

Dr VV-Bellor, professor of marketing at Nagasu Inversity. said the mend

• frites". States, was neml of the

ton, hơ, told the Rotary Chub North East

He said that Americans

were grechually kicking the

woking habit. But it had

nothing to do with, adver

has been recom

社評

「禁播」此例不可開

411

Try the neces governmenit be harmful... bo industry is fingers health

ve the she

不利貨物產銷

剝削選擇原則

顧各界聯合齊反對

則銷售

I be to

Contentions from the quan-contentious ands!

» viable package can be

Industry without cutting its thriras

Incidentally, did Ale George lls, be

vist Rad sually declinear sky.

is sub judice? Deciou

pertonity.

香港政府將考慮禁制香煙電視廣告,很多

社會人士都對此項禁制提出批評,本港 各大報章都刋出社論、專文、新聞報導或 反映社團意見. 以上摘錄的只是眾多評論中 的一小部份,社會民意可見一斑.

在香港,商業一向甚少受到政府的干預, 商品可以在有限度的條例下,互相自由競爭, 這是香港成功的主要因素。

我們希望這現狀能一直維持不變,

(本文由香港煙草業協會有限公司之煙草公司提供)

禁制香煙廣告

絕非明智之道