4412
*-992
# HONG KONG URBAN COUNCIL
companies. On the revenue side, hire charges are levied on the basis of 20 per cent of gross ticket proceeds with a basic daily charge instead of a flat fee.
For 1984/85, the Hong Kong coliseum will achieve a usage rate of about 45 per cent and a break-even financial situation. The usage of the Queen Elizabeth Stadium will be around 51 per cent, with a subsidy level in the region of 58 per cent. However, both stadia are providing hirers with a high standard of service commensurate with their status.
To further enhance efficiency and cost-effectiveness in the management of the two stadia, a proposal has recently been drawn up to pool their staff to form one 'Stadia Office'. This will not only result in an annual saving of roughly $490,000 in staff costs and better deployment of manpower resources between the stadia but will also enable planning of marketing strategy for both stadia.
The Department will continue to attach great importance to cost-effectiveness in the operation of the stadia and be alert to opportunities for opening up new markets for hiring, advertising and other revenue-generating facilities. Measures are also in hand to promote and publicise them more widely here in Hong Kong and overseas.
MR. SAMUEL WONG (in Cantonese): Mr. Chairman, I have two questions. The first question, I am glad to know that in 1984 and 1985, the Hong Kong Coliseum will achieve a usage rate of about 45 per cent and a break-even financial situation, if we exceed this figure we will get a surplus, as for the Queen Elizabeth Stadium, the usage rate is only around 51 per cent, but we still have to subsidize it in a region of 58 per cent, I would like to know the reason behind this. The second question, will the Urban Council consider encouraging people from the academic field or cultural field to make better use of these two stadia under the condition that we will not affect the operational cost?
MR. STEPHEN LAU (in Cantonese): Mr. Chairman, since these two stadia are very close, most organizers would prefer the Hong Kong Coliseum, but when we learned about this, the Recreation Select Committee had already reviewed details concerning hiring of the two stadia, we hope that we can boost the usage rate of the Queen Elizabeth Stadium. As for encouraging people from the academic and cultural fields to make better use of these two stadia, this is one of the many tasks of our Select Committee, we are constantly reviewing the policy and we hope that we can encourage more people to rent these two stadia.
5.
Mr. Samuel P. W. WONG asked the following question (in English): Since its official opening in April 1983, the Hong Kong Coliseum has been a popular venue for mass entertainments and international professional sport events. Has any thought been given to the possibility of hosting trade fairs and conventions etc. in this conveniently-located venue?
# HONG KONG URBAN COUNCIL
4412
*-992
HONG KONG URBAN COUNCIL
companies. On the revenue side, hire charges are levied on the basis of 20 per cent of gross ticket proceeds with a basic daily charge instead of a flat fee.
For 1984/85, the Hong Kong coliseum will achieve a usage rate of about 45 per cent and a break-even financial situation. The usage of the Queen Elizabeth Stadium will be around 51 per cent, with a subsidy level in the region of 58 per cent. However, both stadia are providing hirers with a high standard of service commensurate with their status.
To further enhance efficiency and cost-effectiveness in the management of the two stadia, a proposal has recently been drawn up to pool their staff to form one 'Stadia Office'. This will not only result in an annual saving of roughly $490,000 in staff costs and better deployment of manpower resources between the stadia but will also enable planning of marketing strategy for both stadia.
The Department will continue to attach great importance to cost- effectiveness in the operation of the stadia and be alert to opportunities for opening up new markets for hiring, advertising and other revenue-generating facilities. Measures are also in hand to promote and publicise them more widely here in Hong Kong and overseas.
MR. SAMUEL WONG (in Cantonese):----Mr. Chairman, I have two questions. The first question, I am glad to know that in 1984 and 1985, the Hong Kong Coliseum will achieve a usage rate of about 45 per cent and a break-even financial situation, if we exceed this figure we will get a surplus, as for the Queen Elizabeth Stadium, the usage rate is only around 51 per cent, but we still have to subsidize it in a region of 58 per cent, I would like to know the reason behind this. The second question, will the Urban Council consider encouraging people from the academic field or cultural field to make better use of these two stadia under the condition that we will not affect the operational cost?
MR. STEPHEN LAU (in Cantonese):-Mr. Chairman, since these two stadia are very close, most organizers would prefer the Hong Kong Coliseum, but when we learned about this, the Recreation Select Committee had already reviewed details concerning hiring of the two stadia, we hope that we can boost the usage rate of the Queen Elizabeth Stadium. As for encouraging people from the academic and cultural fields to make better use of these two stadia, this is one of the many tasks of our Select Committee, we are constantly reviewing the policy and we hope that we can encourage more people to rent these two stadia.
5.
Mr. Samuel P. W. WONG asked the following question (in English):— Since its official opening in April 1983, the Hong Kong Coliseum has been a popular venue for mass entertainments and international professional sport events. Has any thought been given to the possibility of hosting trade fairs and conventions etc. in this conveniently-located venue?
HONG KONG URBAN COUNCIL
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