1948-08-21 — Page 6

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AIR CONDITIONED STORE

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How he thrives on "KEPLER,

Keep him full of energy-healthy and study--by giving 'Kepler 'regularly. It's an established family favourita- rich in the nourishing, strengthening elements that growing children need, including Vitamins A and D. For adults, too, it's a sure strengthener in

onvalescence.

THE HONGKONG TELEGRAPH, SATURDAY, AUGUST 21, 1948.

WOMANSENSE FASHIONS

Summer

Beauty Insurance

By HELEN FOLLETT

DON'T overlook the fact that darke

glasses are your summer beauty Insurance. Strong sunlight puis vitumins in your system, but it con also put little rays around your eyes. The eyes can't endure glare, so they squlul, forcing the surrounding flesh Into tiny pleats. That won't do. Exposure, senson after season, and the fines will dig in so deeply that no cosmetic mugic will erase them.

Remember this; just any pair of glasses will not sufflee. The lenses must be clear cut and correct. Some poor ones have wavy lhies that may enuse eye strain

You will find

Bansen of

stay varieties, lenses of different shapes, bows of different patterns. Usually the high nose plece is best because, with it, the glasses stay properly in ulare. Some have rims only at the

10p surfaces of the Benson; man?

women prefer them. The width of the frame must be considered care. fully not the bows must be just long Pragh, with the right curve to mnt, Too many women munke ensund selec Lions and do not get full protection from strong sunlight.

Colour Difference

As Here are differences of design. There are also differences of colour. Blue lenses look pretty. Amber ones are smart but, II the evitar is too deep a tone it may distort vision.

Acvording to the U. S. Bureau of Standards, he safest colour and the post satisfactory one is a greenish yellow, There are Besh coloured ones that enable you to distinguish colours, instead of dimming them to

green tone. They, #ke others. will screen out the burning element of sunlight.

With plenty of suntan ou and your dark glasses you should be able to through the Summer season without injury to your complexion. Agoin we potokl the warning: heavy tou is undesirable. It causes the pitin to thicken and lose its deli- ente texture. You don't want to be a leather neck when the leaves be- Ab to fall, do you?

Hats and hair are complementary: one dictates the other. Steiner's new chignon worn with a light forehead fringe and with the hair brushed up from the side of the head is simple and easy to wear, but when a hat is worn it must reveal both chignon and fringe, as below. The Maut Roser bonnet is in straw and black and has been specially

designed to be worn with this coiffure.

Playing in Earnest

D

LOIS

asks

LEEDS

•

you know that long sleeves

are coming back into fashion?

Do you know that gold kid belts and sandals are being shown with cotton dresses?

Do you know that "face powder pink" slackings look worklerful with

Put

Bancais?

a dresser and open black

Do you know that you can match your pink stockings to your face powder?

Do you know that hand-painted parasols are very effective as sun- shades and are very romantic?

Do you know that pink rouge and lipstick are fascinating with a sun- bronzed skin?

Do You know that pink is perfection for swim and play suits? Do you know that the long skirt. pencil-slim. is, more sophisticated than the wide longer skirt?

Do you know that short, flared-out

jackets are new?

Do you know that green suede sandals are just as basic as black

or brown?

New Hair Styles

Hats Must Be Chosen

7

To Go With Them

By ROSE ROLLAND

ITH the 1940 changes in clothes come alterations in hair styles which are all-Important because they are basle. Fringes, smooth or curled, are fashionable with smoothly brushed hair across the top of the head; there is a tendency for the ear to be slightly hidden, and while the page-boy bob is still smart for the teen-agers, the young woman is brushing her hair into n smoothly rolled chignon on the nape of her neck.

This Idea of the young girl wearing her hair in a smooth cap which can be kept in order enally and is off the shoulders, is new and interesting. because it points to a greater formality than we have seen for n con- siderable time. Below you see how attractive a little straw-boater looks perched on the back of. the Elizabeth Arden rolffure and showing the shining forehead fringe. Stelner's coiffure for the young woman on the Jeft is basically just as simple, but here it dictates the choice of a hat- in this case the romantie Rerolr bonnet by Maul Roser, which can be perched on the top of the head, disclosing both the fringe and the chignon. In this instance, the bonnet is made of velvet with a straw brim and is fastened to the head by a straw-hended hatpin.

While there is a tendency in some quarters to make hair styles much more complicated-on effort to dissunde women to set and arrange their own hair-most of the London hairdressers are developing simpler styles which will be a good setting for the more elaborale hals and clothes.

Elizabeth Arden's flat-fringe, worn with page boy bob and with hate brushed like a smooth cap on the top of the head (right), de- manis a hat which shows it to the best advantage. Here at thic left on Erik hat trimmed with velvet and discreetly velled which

charmingly shows off the forehead fringe and bob.

PARIS dressmakers discover the KNEE

The vamp again

From PATRICIA LENNARD

PARIS. One had a side laistle of mink talls. fur, also frocks in bronze and black For cocktail wear there is more tripod slik, Pearly tuffins."

For six o'clock andonwards. dresses are made of iridescent "fly" colours-bluebottle blue, the green of a fly's wings and the rod of a

ARIS dress collections on their first day have already produced a line nower than the New Look.

The House staged its gain opening with flood- frefly. lighting, cameras, potted hydrangeas, liqueurs, heat-and a man โรค smoke-blue patin suit among the

of Jenn Desses

spectators,

Focal point of the new line is the knee. Loose or ted skirts are caught by bows or buckles or just cling lightly behind the back of the knee, so that the skirts flare out again from the knee to within 14 inches of the ground.

With

Evening dresses recall The old- time film vamp Theda Bara. Twelve-" row pearl chokers cover the throat. and dresses have straps and usually n corselet line under the bust. Some have puffed hip drapery caught at the back at Juice level and then a trailing flounce which sometimes falls into a train and is sometimes slashed up to the knee at the back. Fur- trimmed stoles and a large amount of diamond jewellery were worn with half a dozen or more of the most lavish evening dresses I have seen in shaded velvet, white chiffon trimmed with mink and black lace. A siiver and white the bust itself losing Its Impart-

brocade evening dress was ance and flattened

with slightly. The smothered

diamonds and skirts are caught at the knee with worn under a double-tiered ermine fuliness swirling cope trimmed with its own black Panels of back out to give back interest.

taits.

sults, jockets are much longer-neurly three-quarter length, The natural waist is nipped with n corselet line, and there is a higher bust-line and waist.

Day dresses, too, have a corse- let line just under the bust,

with Do you know that hats dipped for to one side are wonderful for ruund faces-and not so wonderful for other types?

Do you know that salin ribbona are tied in great bunches for wear right on, the back of the head?

Do you know that a gold wash is being used on every shade of hair

to give it a "glow"?

Colours for sults at this house are dull and elderly-black, sund, all shades of dull green and gun- metal colours.

At the Marcel' Nochas show it was the familiar New Look with the

nipped walst end natural shoulders, but with the prevalent Afternoon frocks are fur-trimmed, corselet line lengthening the waist.

MORE GOODNESS TO THE SPOONFUL

KEPLEIE

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Indian lend Cotton

IN certain novels people seem to play tennis, ait in at high tea, and even go on into dinner all in the same frocks and

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Trade inquiries to . . .. L. D. SEYMOUR & CO., Inc.

Room 322-323, Exchange. Bldg., Des Voeux Rd., C., Hong Kong,

Tels: 33520-22697.