1948-02-07 — Page 5

Hongkong Telegraph 港電新報 士蔑新聞 All

In Long the curved and caftened outlines of thin year's crop of farmionn comers are creeping info deale, accentuating, in every case, the extrèsely feminino line.

In all the okatebọn (by Virginia), there lo tho name well-defined right angle nighlighting the

anymetry of design.

1.

5

FULL-PAGE FEATURE

PAGODA LOOK

EVERY SATURDAY

Memo:

THE HONGKONG TELEGRAPH, SATURDAY, FEBRUARY 7, 1948.

WOMANSENSE

Right Angle on Fashion

stressed for instance in

our coat

00000000000000000000000000 600000

Replaces 'New Look'

By Gerry Hill

London, Jan. 28. Norman Hartnell unveiled

his "Pagoda Lonic" today, in a bid to overwhelm the "New Look" and lure dollars from the American fashion market.

Hartnell's Look is ultra- feminine, without à trace of the masculine line of the postwar fashion world.

Soft flares and whirls circle around suits with short Pagola juckets and

skirts.

umbrella-ulented

Six months ago, the Royal de- signer condenmed kong sklets To-

day, he is a willing victim to hen- lines eight and nine inches off ground,

the

*we

"But," ery Hartnell's girls, are ired of the New Look-ur look! is the Pagedin."

Foreign buyers from both sides of the Atlantie rubber shoulders Hartnell's tont-mirrored palun, where the designer sketched and traced Princers Elizabeth's wedding wn. They fingered a collection of woollens, rayons, the nest British cretes, pisin tuttes and

They l British slipper satins,

hand embroidery "xquisite adorning the evening gowns. They voluminous top- commented on the

ever!

silk.

coats which Hartnell gelmiited "look We unfolded Arab tents."

Alle black suit entitled "Para- pluie featured A Pagoda-shaped jacket with nipped waistline, worn over an umbrella plented full skirt. A blouse enthroidered with sequins underneath.-United

WHEN Press,

WOFTE

The Newest Lipstick!

Actually curved to fit the lips, Gires a sharpét,

clearer lip outline every time, Longer wearing, Six tempting color:

Venus Red, Ravishing SOLITAIR

Red, Scarlet Satin,

Blue Blare Red, Pink

Perit, Moonligłu

Magema. Metal case.

fashion point

LIPSTICK

You'll love the exquisite smoothness of Solitude Lipstick, its ense of application- the unbelievable way its cofair staps on.

A PRODUCT OF

LD SOUTH

OBTAINABLE AT LEADING STORES

Sole Agents:

NANKANG COMPANY

UNION BLDG.

Tel. 22118-24944

HONGKONG.

#0000000000000000000000000000000

Lelangin dipping planted peplum on a may,

wool drogo, the frọng “rovorn“, swinging back

again at right angina.

2. The back of a nem Parin neckline on day and evening tracks, The lo

anybetrical necklino ta hipped at a right angio fra shoulder to waist. This noexlino silnor barno ono atidulder or cont. Imunn straight across the Front Lurtle-lae.

3. A chiny black tran toque plaread at the a1de with a high broad plete, and nesly tilted to Cl nide a back

right glo.

4. Digby Hortonte tward tuxedo topcɔnt freed with

black and walta plaid.

The tuttanei facingn sen

convertibin to a wrapovar coat, the diagonal line of buttonn forming a PIKN Angle.

Each of these sketches is drawn

the ongle at which you

to illustrate

thi tread

towards more Pamu

cinthes

Your heat The w

wing to

Fashion is Spinach

AMERICA FIGHTS "NEW LOOK"

By Virginia Stafford

A few years later skirts were abawn the knees and I had to hold them

bus. I'm from

NEW YORK.---If, as Eliza- them up when I got on a street car. beth Hawes entitled her book of a few years ago, "Fashion is Spinach”---meaning style is nonsense, a woman should wear clothes which fit her type.. then the current long-skirt, paddled-hip trend is hard tr swallow for militant American housewives and their budgeting husbands

stylists

down when I boardert a fed up with this foolishness New York and Parks."

Lease for Broke Husbands." unde in Valdosta, Georgia Speaks for the spatises

with hard-shelled wallets. According to its president, Curley Bowers, this in a vankin of married men organized to protest

troduction

restriction

the pretty legs of Georgia

"This w fashion hits un 145-

The death of a War rule conserving material and Paris are held resumable for the "New has pretty hard," has added "we want to "recris 30,000,000 Americans. lank" of Jonger skirt and hip

to help hold that hemline," drapery. Wheu th was fled.

plunged into Underscoring this idea are the co- California creative desigh up to their thimbles of the University of Angers and emerged with a revolt who officially ignore the trend with tionary silhouette.

Male students was immediate. Many the niversity Reaction

of Kentucky

have women have acepted the trenst eagerly, relale survey show the found forces and adapted a resolut

tom skins al velerans to refuse la new styles are selling rapidly. but tire majority of them have display longer dresses for their wives. proved. And this persistent discon- Single vets are requested to boycott

women wearing the new hemline.

tent has grown into organised pro- test as skirts continue to go onkin- ward,

OPPOSITION

park. laid the parade and

LIFE RESTORERS

Patricia

nt

Lennard

their orga Wows--"War on

Women's

Husbands and a radio

3

FRESHEN UP

THAT FROCK

mmm-win

Dress Your Face

With Charm

The morning treatment of the skin doesn't start with soap, or, water, or a cream, or a lotion. It starts with a mental attitude. Lillian Cooper, New York cas- metic manufacturer, says.

go-

The skin reflects what's it. It ing on underneath flects also what's going on in your mind.

If you are unhappy, discon- tented, discouraged, your skin will not have that lovely radiance and aliveness so neces- sary to a really beautiful skin.

When you open your eyes in the morning you know that the day, is going to bring with it little tiresome tasks, unexpected upsets, and maybe some real problems. It's going to "WHISTLES NOT BUSTLES"

bring these

to same things very Coods of Bergen Junior College,

everyone else. Teaneck, New Jersey held their

And you, like everyone else, can dio_ne volers with "The Society to Stop.

You of two things about it. Forerunner of the Opposition Sutting Hemlines" and have picket- 17TH undevided weather art few considerably brightened with a direle can go into a what's-the-use slump, Parties- more evidence of the ed the New York Dress Institute Wow, when, what chu a women of white flowers worn under the or you can look upon the day Americum habit of forming a club at with signs reading "The longer the do? Try brightening what you have brim, as in Sketch 3. Artificial bringing bne more chance to take a the slightest evenge -is the "Little skirt, the shorter our chaner". "We with white. The shops have plenty lowers are expensive these days, so step forward in the big scheme of Below the. Knee Chub" of Dallas, want whistles, not bustles!"

of white doeskin (which is wash ck them out with dark green things. Texas, founded by Mrs Warren. J.

or stif petersham ribbon, leaves, and choose smooth Woodward, attractive brunette wife "We, the People," radia mirror of alle) and white

flowers MAKE UP YOUR MIND of. combat war veteran. With her public opinion turned fashion judge. From these materials you can make flowers velvet or soft dilk

sketched by Vir. are able to become willed and have handled 1.300 determined Texas The presidents of the Little Below the "fresheners"

So make up

!pr elusty very quickly.

your mind to worden who don't feel like throw the Knee Club and the Leuse of vania.

charming-then hop out of bed and Broke

The detachable belt and cuff set ing away their entire wardrobe."

Doeskin

to used again (4) is

do the same thing to your face. frock. black this LBK Club. tress inthered before a microphone (1) refreshes an old want frack. It lighten a navy or

water An active group,

But, first, dash a little cold to discuss langer skirts. Result: ais easy to make and easy to lasin Choker necklaces and They held a spirited rally in a city tripartite agreement for the shorter der

dog-collars

2 groundwork for

are a popular accessory, and here is over your face, neek and arms, and later in the sea- hemline.

A couple of yards of 2-3in. banquet

wide a fringed white choker, easily made nat into them as generous amount of the texture cream. You will love Metropolitan papers, ton have white pelershain should be sufficient by stretching a strip of doeskin overex A guest speaker at their first

sofiness

gives to your skin. meeting, owner of loval dress shop, catered to survey on the

question for the ret, plus some buttons. Work a length of cord, of any thickness.

morning is your time to bathe muintained. think you Indies are and report discussion of sufragette buttonholes at din. intervals round

FRINGE

put texture creani on your face and The designers and the dress positionis, The New York Dally the whol cuffs and belt of the frock

Either machine the skin very close let it remain while you are in the white culis Industry are trying to get away with Newa condicted this experiment:

first. Then make the

under the shower. Your face clad in a high-style reler i reporter,

to to the cord, afterwards carefully tub belt.

Sewing the buttons murder.

water scrub-

half the world begging for material

or roll thehing in the morning if you went to the Buttonholes, allowing the the line of xilching, along

Avenue on 3 Sunday etersham to show

aber with it clean the night before. about 14in. leather round the cord, leaving to cover its naked bark. I can't see

for your

herbal Now, if's time Attention w justification that there's

was negligible, ether side of the bell and above the single thickness to be fringed and Dar

comments from ambling

stitching the choker by hand at the tonle. That very necessary aid these drastic fashions"

wire fow. For the

the return

back as neatly as possible. Said club member Mrs A. 11. Tage had the skirt shortened to

sin beauty. Use it generously, Lil-

· knee

Fasten with a book and eye, or linn Cooper avises, Jor, "During the first World War I

length and attracted enough atten-

Then foundation cream-lo protect wore hobble skirts and had to hotat ton for the paper In conclude fe felt bowler with a latband and two else with a strip of doeskin, tied

your skin from sun, wind and dust. long streamers of white Short Skirts Make The News.

petershamn a bow at the back.

basis for your of and to serve as arc also The gloves But she has added an in- Complaints against drooping hemis ribbon.

touch with wallets and dures, dividual.

her initials doeskin-again from any paper pat-make-up).

Finally, powder and rouge. Bp- what have you. And The band and budgeting work-worked at either end of the ribbon tern--but elastic run through wrist

and top enables the gauntlet to be stick..atd

You're ready ing girl wails, This means a new in the same colour as her hat.

1 the: wrist in abring on your day. pushed down

for it! doubled frill.

son.

right.

The new styles

and

strailed!

rven your couls obsolete, a with hemmed frock, acompanied by them at 3in. intervals to correspond fringing the double thickness close to won't need soap and

alert photographer.

STILLMAN'S

Freckle Cream

FOR CLEAR SKIN

Stillman's Freckle Cream contains certain ingredients which act sa 4 temporary "black-out" against the Formation of pigment. Next it favors the retention of fat glob. wies in the skin which helps to smooth out lines and creepiness. It's easy to use just smooth on

at night before retiring and let it

work while you sleep. After using

just one regular sized jar you will find your complexion so improvedl

that you will need no urging to continue using Suliman's Preckle Cream.

for

"itth

pre

bacand un

she

Woman

STREAMERS The girl at (2) has brightened her

wardrobe." The shorter

When the weather permits. ments, "I can't wear that long skirt large, plain black straw hat can be

---it'd Icok like was standing in a barrel." But stylats say there is no one length for all women. The in- diviual's height and build should determine whether she' sels bemling at midcalf or Jower,

.

her

SELLING FAST Experts take a drm stand for the "New Look." Mrs Virginia Collier, business economist in the Women's Apparel Division of the Department of Commerce and In a press inter- view, "Changes in women's clothes always go in cycles. The present

ems revolutionary because it

blic seems

war so long overdue,"

મા

MY

made

Dinner for 4

It was cooked five years ago-unfrozen, heated up and eaten.

mga hul been cooked and rearly to cat for five years be- According to a survey made for fore I sat down to table. the United Press

Press by

the

by ANNE EDWARDS

In

My friends tried it and Ilked it. National

It was an experimental meal. Italf

Why must Drygoods Association, which repre- mn hour before I and held in

my This was their verdlet: sents 7,000 department and speelaity hands the five packages you see stores, the new fashions are selling the pleture on the right.

In we wait for this? Surely we could have in uncationed foods now? It so fast already. Enthusiasm abounds in the course meal for four people.

bands are "detained at the office."

I found this "Frood" as the new bigger cities, and the higher priced was our meat Tomato soup: chte frozen food is called-on show the dress is the better it selis.

fast that re-orders are coming in They reprezent n cooked three- is a blessing for wives whose hus-

This

log and sherry

sauce: brussels

Exhibition.

War Euch frozen block-measuring

at

SPROUTS

POTATO

PLUMS

to

مم

THROUGH YEARS

of

EXPERIENCE

and

SCIENTIFIC RESEARCH

Lillian Coper

CREATED NON-ALLERGIC

FACE POWDER

for

All kinds of Textures and complexions.

These are available in attractive shades:-

LUMIR MAIZE

LINDA ROSE

CAMEO

'Beauty Can Also Be Yours

Obtainable at LEADING STORES.

U

ITS MAGNESIA CONTENT GIVES-

COMPLETE PROTECTION TO TEETH AND GUMS

Phillips'

MAGNESIA

Tooth Paste

LINCOLN

Supplies will be in the shops as soon as the food position enses.

the show Since 1920 hems have gone up and 149 cooked with mushrooms, tom the Hotel, Restaurant, and Catering OTHER IDEAS from

that could and should be mop-~--~** down with elevator-like regularity, sprouts; fried potatoes; plum fool.

ed......Electrte beater-mixer (do- Shortly after the Best World

Britain meatic size), but rosting £24 15. A process developed by skirts were worn at mifdentf; seven about fina. x 5ins. x 2ins, deep-is during the war enables cooked food

......a potato-peeling machine that years later the knee showed without a course or part of it. From pac- to stay fresh and keep its Bavour does 21 lb. in one and half minutes

afternoon frocks knge to Inble is completed in three for up to five years, It must be anelony. By 1934

......combined bread and meat while two moves: Thaw it, warm it, and serve eaten wihin 48 hours of thawing. silver......hot

with four clung near the ankles.

pinta years ago hems hugged the

knees it.

that at the dishes sunk in a steam heater...... again. And economics enters

This was the cost of the meal per moment "rationing difficulties" are large-size atomiser that can be used field, with acknowledgment of nperson: Soup, 3d.; chleken, Od.; keeping the process out of reach of for killing moths and insects, or for credited axiom: short skirts in pros-potatoes, 4d. brussels sprouts, 74d.; housewives, but airline passengers killing flu or cold germa in perity, long skirts in depression.... plum. fool, 34d.

are already belog served with it. house......

the

Gay The makers

the

"Prevent decay the PHILLIPS' way!

Ford

· CONTAINS OVER 75% GENUINE PHILLIPST MILK OF MAGNESIA

MERCURY

SEDANS

IN

ASSORTED COLOURS

IMMEDIATE

DELIVERY

INSTALMENTS

ACCEPTED

HARPER & SHEA, LTD.

SHELL HOUSE

TEL. NO. 28273

Page 5Page 6

Comments

Approved members can add comments, bookmarks, and private notes.

No comments yet.

Private Research Note

Private notes are available after approval.