1933-05-12 — Page 24

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HAPPY ADVERTISING. 5.

THE HONGKONG TELEGRAPH. FRIDAY, MAY 12, 1933.

GOOD OLD BRITAIN, it retains its sparkle in commerce by its boundless enterprise-retains in Ioadership of the world's values in all commodities by its level- Headed manufacturers, whoun scrupulous activities are divided only between giving honest value, and providing acceptable living conditions. to their factory workora. Hats off then to the British manufacturer. Wo say without hesitation that, taking all grades of British manufac tures from furniture ta footwear, you will discover no equal in the world for honest-to-goodness value. Britain stands alone in this.

You, bsn public are being derved generously by British manufacturers; what you pay for the products in between you and your retailer who is getting too much, and has nothing to lie with the British manufacturer who is getting far too little,-the fact is that dozens and dozens of British manufacturers are not even getting a fair price for their products, and any manufacturer or manufacturer's representative,-or even responsible retailer will tell you thin,

Let un go further and tell you a startling truth; in this Colony you have been educated to understand (and rightly) that British goods aro the best in the world, but you have also been taught by suggestion, that Ask any you must expect to pay mare for them. This is not true. Australian sheep farmer what he obtains for his wool,-ask the wool factor of Australla or Britain regarding his atruggles to get quotations in minute fractions of a penny, and then finally discover from the big British manufacturer how he is compelled to quote in fractions of pennien for made-up garments.

Last year, moro. than four thousand inhabitants of Australia (n large proportion of whom were previously connected with the wool industry) left that Country because of the hopeless position between good wool and obtainable prices.

For years in Britain, a number of manufacturers have been working at practically no profit to themselves to maintain the values, which you as a public never see.--Unemployment in Australia, unemployment in Britain, because the demand for British products is not sufficiently well-maintained by the British buying public.

Yet the Public is not to be blessed, for it must of necessity rely for s ednention of values upon the retailer,—and is badly it down.

We could give you endless instances of gress profit rising to 100% in the Colony on British manufactures,

And what is the wiverse effect; We recently imported from a famous British firm of manufacturers of high grade knitwear, a number of gents white, guaranteed all-wool swenters which cost us but two shillings and fivepence each. We decided to retail these at three dollars and twenty cents each and thus give the Public the benefit of value being Offered by British manufacturers.

We could not sell them at this low figure, and wo were finally con pelled to raise the selling price before the public would buy, and even then our price was 40% lower than these were being retailed at eise- where in the Colony.

If space permitted, we could quote you intimate knowledge of what must be one of the most unhappy economic injustices in the world Lo- day, unfair to the public, and unfair to the manufacturer, tragedy to the factory workers.

You require value, the manufacturer his fair price, the unemployed his work, and you can assist with the three objects by Insisting that the prices being charged for the British products you purchase, are right.

The gbam views on a true position are expressed by G. H. Bernard & Sons, Tailors and Out- fitters in the hop that such views openly expressed may be of guidance in your shopping facilities.

Bernards' of Harwich. Head office. Harwich.

London. Portsmouth. Chatham. Devonport. Malta. Invergordon, Bermuda.

ADVERTISING

SERVICE.

LONDON

HONGKONG

St. George's Building, Chater Road,,

Hong Kong.

THE Advertisement Department of South China Morning Post Limited will be pleased to submit suggestions and scho- dules covering any period up to twelve months ahead, or to conduct current advertising campaigns.

JOINT CONTRACTS may be taken whereby the maximum publicity is assured through the columns of the South China Morning Post and The Hong- kong Telegraph-the largest morning and afternoon circula- tions respectively.

Chartered Accountants' Corti- ficates of Paid Sales may be had on application.

NO CHARGE IS MADE FOR ADVERTISING SERVICE. NO AGENCY COMMISSION. ILLUSTRATIONS SUPPLIED GRATIS.

For Campaigns' operated from. Great Britain, Hongkong Mor- chants may refer thoir Princi- pals to

of

REUTERS, LIMITED (London Reprosentativas South China Morning Post, Limited), Advertisement De- Old Jewry, partment, 24, London, E.C.2: whose expert advice is always available.

CINEMA SCREENINGS.

NOTES BUPPLIED BY THE THEATRES.

Lupe Velez, whose performance in the Fox picture, "Hot Pepper", Pludes a sizzling, sinuous dance in the elaborate and colourful Montmartre cafe scene, made her first appearance as a dancer in Mexico City. She wan fifteen years old when she got her first job in Rataplan". a muslenk comedy. When Mra. Fennk A. Wou yard of Hollywood saw her she sug gested to Richard Bennett that he give the little Mexican the name part in "The Dovo" for which he was ensiing.

Bennett sent for Mika Velez and al went to Hollywood full of hope. But Bennett, while much Impresned with her, decided she was too young and inexperienced.

Her visit to the film centre, how- ever, was not without results, for alic was engaged as a sole dancer in the Hollywood Music Box Revue and when Hal Roach saw her he signed her to a contract. Lupe nppeared in several comedies and was finally lonn. ed to Douglas Fairbanks for a role in "The Gaucho". In this she was n mentation.

-

Iler success led to a contract with United Artists and her tine to stat dom was almost without precedent. Among the pictures in which she Beored Are "Stand and Deliver "Where Enat is East", "Tiger Rose", "The Wolf Song", "The Squaw Man"

on", "The "Cuban Love

Storm"

Brotten "Men In Her

The Wing" and "The Half-Naked Truth". "Hot Pepper", coming on Saturday

Per

to the King's Theatre, depicts the most recent exploits of the rollicking Marines, Flag and Quirt, portrayed by Victor McLaglen and Edn.und Lowe. They appear As rival cafe wwners and fight over women, "Pep

enacted by Miss Velez, being the chief object of their struggles.

Tale of Mother Lave

of life is "The Like a panormina Secret of Madame Blanche," which is showing from Sunday at the Queen's Theatre for the latest drama from the Metro-Goldwyn-Mayer atudios ranges all over a period of thirty years, crowded with graphic events shaping and colouring the varied career of its adventurous heroine.

WE GAVE YOU:

WITH PLEASURE. WE PRESENT THE BEST OF THEM ALL

JACK BUCHANAN

in

"YES, MR. BROWN"

with

·ELSIE RANDOLPH and MARGOT GRAHAME An Uproarious British Musical Comedy. with Lilting Tunes, Gay Songs and Snappy Dances.

"GOOD NIGHT VIENNA"

"A NIGHT LIKE THIS"

"THE BLUE DANUBE"

"THE FLAG LIEUTENTANT”'

"THARK" ETC. —

ALL GREAT

BRITISH HITS

AND NOW

THE CENTRAL FROM SUNDAY

BOOK NOW AT THE THEATRE OR AT ANDERSON'S..

LOVE OR MONEY?

(Continued from Pago 3.)

"I don't know what you тели, Mr. Townsend," Mona said. She was disconcerted. It had seemed easier to dislike him when she felt that he had married her conscious! press it in such clear terms in her of the situation. It seemed all own heart. Mona, the legal wife of right then to take his devoted care, his jewels, his wealth. But now- To the glamour of the theatrical another dan, admitting to herself if this were true!

that she was in love with young

ANTUNG WORKLESS

CAUSES PROHIBITION OF IMMIGRATION

Irene Dunne is a compelling figure in this screen adaptation of Martin Brown's stage play. "The Laily." As Sally, the heroine of the story, she nets with unparalleled charm and feeling. Sally dreams of some day being a lady. Suddenly the grayness of her surroundings charges to the glitter of the stage where she finds herself in the chorus of a mustenl comedy. Then, quite as unexpectedly, she is went to England, where ber charm draws most of London's mas euline eyes across the footlights. atmosphere is added the quaintness of the '00's realized in the sweep costumes and the air of manners. It to do.

many Manchurians and Koreans is here that the production wings

Yet the very answer she gave be-self? She had fallen in love with Chinn Proper. It is stated that so generously into London's famous Kit trayed her. You did not know?" him, yes. She had fallen deeply in there are out of work that the Kat Club, centre of night life and she asked. "How then do you know love with Barry but how had he influx of coolies merely increnses

felt about her? He had not told the number of unemployed. rendezvous of wealthy young binden

her. He had not sent uny message. This ban is not being applied to appreciative of a pretty face and a Again he regarded her kindly Barry had said nothing.

other Manchurian Ports-Reuter. "You don't know what I mean?"

Dairen, May 10. The authorities in Antung, it is been the reported, have placed a temporary of Barry! It wasn't a sporting thing situation between Barry and hor./check on the entry of coolies from

well-turned ankle. Still nore, it

now?"

After all, what had

takes the spectator across the thres-"A man has intaltion, too," he ox- hold of the wealthy home into which plained. "I needed only to see the the chorus girl has married.

expression of your face in that mir. her husband repeated gently, pick- Sally has so far as appearances go, ror there"-he swung his stick ating up hat and gloves. Mona, too, nt those took up her purse and filmy hand- become a lady. But her husband it-"when you looked

kerchief. They moved toward the door. "Well--perhaps I've made a mistake. Now suppose we go on to (To be continued.)"

means nothing more than the son of photographs."

A man who has won a title because

of

WorkC

Monn said nothing. his success in manufacturing imitation

"Can I do anything at this late heir is an even jom. Ilia imitation as he proves by his attempta date to make you happier?" he pur to keep their marriage secret. He sued in a low tone.

finally commits suicide when this fa- ther denies him financial support, and Sally is nearly killed by the shock just as she is about to bear a chill. The father-in-law aeizes the young- ster and when he grows up and co- turns from the war he in forced Into a quarrel with a man who is killed in the cale which Sally now owns. To save her son, she takes the conse. quences upon herself. A twist in circumstances brings the story to a surprise, conclusion.

The human and vivid performance of Miss Dunne makes the heroine of this tale a figuro of utter reality. Excellent supporting work is done by Liene! Atwili in the role of the father- in-law and by Phillips Holmes as the husband.

"Face in the Sky"

Heralded na one of the outstanding pictures of the season, "Face of the Sky" made its debut before local theatre-guers yesterday at the King's Theatre. Its treatment, photography and the work of its cast strike a new note in screen artistry.

Spencer Tracy, Marian Nixon and Stuart Erwin have the leading roles. in this tale of travelling young signboard artist whose dreams of marrying an heirens fade when he fall in love with a te country girl.

Whimsically handled details of farm life, a free-for-all fight between the painter and his helper against son, a farmer and his a kidnapping un- awares, the "rescue" of the girl by a vengeful bridegroom, her escape and desperate search through New York for her lover and a reunion punctuate the progress of the story.

It is in the unconventional direction that the and treatment, however, pleture claims distinction. The diree- tor, Harry Lochinnn, recently created Bensation abroad with his European ns, and in this la first American offering, he departs radically from accepted methods of telling a story.

ON WORLD FLIGHT.

FINNISH CAPTAIN LEAVES ON

THREE MONTHS TRIF.

Helsingfors, May 11. A Fiun, Captain Bremer, has started enabwards on a world flight, expected to last three! months.

He la using a Junker machine, with an Armstrong-Siddeley Genet engine-Reuter.

Pierra's."

BAGS

An exclusive and

large selection just received from Paris.

for AFTERNOON

Jimmy's

1; D'Agullar Street.

and EVENING WEAR,

SENNET FRERES

Gloucester Building,

Pedder Street,

ATTENUA