1932-04-21 — Page 8

THE HONGKONG TELEGRAPH. THURSDAY, APRIL 21, 1932.

CHINA

REALTY COMPANY

8% DEBENTURES

8% INTEREST VS 6% INTEREST MEANS ONE THIRD MORE INCOME

EXAMINE YOUR

INVESTMENT

DOLLARS CAREFULLY

35

Now, more than ever before, it is important that you safeguard your investments carefully as possible to make sure of their security and the greatest possible return, We are in a position to help you do this- we have behind us a record of more than twenty years of useful and profitable service to investors.

While our business operations are confined to Shanghal itself, there are many Hongkong! investors who appreciate the liberal return and safe investment provided by our 8% debentures. Because we believe that others will welcome the opportunity to share in this. investment opportunity, we propose in a series of advertisements which will appear in the Rive complete Hongkong Telegraph, to

information as to our policy and operations.

This Statement of Policy is of Interest to Every Real Estate Investor in the Far East!

In the conduct of our business, we pursue a well formulated and consistent policy which makes our company distinctive and sets it apart from most other concerns having to do with the real estate business.

The basic principle of the policy lies in the fact that wer As such we act as the are-realtors, or real estate agents. medium for bringing together, buyers and sellers. receiving. our compensation from the commissions received on sales We only purchase land for resale in the which are made. case of a forced sale or sale made under circumstances where it is possible to make a purchase for quick resale at a In making these purchases for our own satisfactory profit. account, we have always been guided and actuated by two The first is that as we are, in none of our principles. activities, in competition with our clients, and we do not The purchase for our own a property desired by a customer. second is that, as we are not speculators in real estate, wo do not make purchases in anticipation of profits which might come from increased values of the future, except when frem advance information of improvements, and or, strategic locations with no prospective buyers, and then we purchase with the basic idea of a quick turnover with reasonable profits to the company, allowing clients to make money.

We are This policy is based on sound business reasons. dealers in, not purchasers of, real estate and as dealers it is If instead of handing our first duty to serve our clients. on to our clients the choice purchases which are available we took them for ourselves, we would be betraying their confidence and would lose the position of trust we hold to-day and cease to be the real estate market place of Shanghai When a prospective purchaser of real estate comes to us, he may rest assured that our honest duty to help him make the best investment possible is not obscured by any desire on our part to build up real estate holdings for ourselves. The value of real estate sales we have negotiated.. the increasing number of investors who come to us unsolicited as the natural and logical place to come when wishing to invest in real estate shows that a very large portion of the investing public is familiar with our policy and appreciates how its consistent application safeguards their interests.

MANAGEMENT OF ESTATES.

It is for a similar reason that we are handling a growing amount of business as the managers of estates, taking care of the leasing of houses, apartments, godowns, etc., collecting

the rents and taking care of the other details which go with Here again we have no motive the management of property.

We can manage but to serve the best interest of our clients. these properties as if they were our own because we have We have no rental properties of no competing interests. our own; no residences, apartments, tenements or godowns The property owners whose estates we manage know that of the many who come to real estate headquarters as prospec- tive tenants none will be diverted from the premises owned by them because of a desire to gain revenue from property In the rental as in the purchase of owned by ourselves. property, we are not in competition with our clients.

The growing amount of business we do in the arrangement of real estate transactions as well as the managernent of estates quite naturally has made this company the head. Very few quarters for the negotiation of mortgages. purchases of real estate are made without a mortgage for a part of the purchase price and as the administrators of so many estates it is natural that the landlords should come to us when they need financial assistance for the purchase or development of properties

CUT! and mail now

Secretary.

Chinn Realty Company,

70, Szecburn Road, Shanghai. Dear Sir,

G11

Please

send

mie

obligation without my part a copy of your last balance sheet and other information regarding your 9 debenture issue,

Name

Address

For further information.

NOT ONE CENT OF LOSS:

In the negotiation of mortgages as in the purchase of real estate and the administration of estates we are not in competition with investors who come to us to secure good Of over T100,000,000 of mortgages which investments. we have placed, a very large part has been with the funds of others who have received the full interest paid on the loan, our compensation coming from the commissions and On the other hand, for a difference the turnover of capital. in interest which yet allows normally 8% to investors, we are "prepared to stand behind every mortgage we negotiate, guaranteeing the repayment of both principal and interest.. As a matter of fact, every cent of principal and interest. due on mortgages we negotiated has been repaid.

Our very successful mortgage department rounds out and completes our, service to investors in Shanghai real estate, We provide the means to purchase property, to administer it and to help finance it.

OUR INVESTORS.

Another phase of our activities has to do with the investing public, that is the holder of our 8% debentures on which We believe that the interest is payable semi-annually. those who furnish the capital on which the company is enabled to do increased business should participate in the profits that the most successful concerns of the future will be those who recognize this principle-that even banks will allocate to depositors a part of profits earned on their money As our balance over and above current rates of interests. sheets show quite plainly the proceeds from the sale of our debentures is not used for the purchase of real estate, as we are not speculators, but for investment in first class mortgages, amply secured not only by the value of the land pledged as security but as a further security the fact that the debentures constitute a first claim on the total assets of the company, An analysis of the figures involved shows that every debenture has behind it assets equal to three times its value.

Were it not for the position of confidence gained through the consistent policy to which we have adhered, and the volume of unsolicited business which has come as a result, we could not thus complete our service by offering the man who wishes to invest in debentures an opportunity to share with us in the prosperity of our business by paying debenture interest of 8%.

CHINA REALTY COMPANY

CAPITAL TAELS 5,000,000.00 FEDERAL INC., U. S. A.

~THE REAL ESTATE-MARKET PLACE OF SHANGHAI •

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