IN CONFIDENCE
c) Planned activities for 1987/88, including publicity:
1) Market Branches
Organise Inward Healthcare mission Spring 1987.
ii) Area Advisory Groups
Increased emphasis on sectoral sub-groups.
iii) Commercial Departments
About 20 trade Missions.
Participation in Seven Trade Fairs.
Further expansion of circulation of "Britain Trades" magazine into
Southern China.
Increase output of EIS notices.
iv) Resource Implications
These activities can be accommodated within existing staff and budgetary
resources.
d) Long term strategy
i) Recommendations
Continue promotional activity, and support for fairs/missions, at broadly present levels; continuing to keep tight control on numbers of missions. Keep choice of priority sectors under review: emphasise HK's importance both as market in its own right and as gateway to China;
ii) Resource implications
Staff and budgetary resources should remain at broadly present levels.
No comments yet.
Private notes are available after approval.