No_8_August_1969 — Page 2

JAPANESE STEE

the raw material of progress

High rise buildings on city skylines, factories, schools, bridges, hospitals, highways... all have a common need. Steel... huge quantities of high quality steel... steel that Japan is happy to supply. And as buildings grow taller and larger, Japan's steel industry has developed a range of new con-

JAPAN IRON & STEEL EXPORTERS'. ASSOCIATION 16, 3-chome, Kayabacho, Chuo-ku, Tokyo, Japan

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structional materials, and engineering techniques

to get the maximum advantage out of them. Wide- flanged H shapes satisfy the demand for a higher strength, lighter weight material that's convenient, readily available and reasonably priced.

The Japanese steel industry has led the world in the economical basic oxygen furnace, computer- controlled steelmaking, continuous casting and volume production.

So when you want steel... stay with a good thing and order your steel from Japan.

J

ISEA

JAPAN IRON & STEEL EXPORTERS' ASSOCIATION

16, 3-chome, Kayabacho, Chuo-ku, Tokyo, Japan