No_1_1957 — Page 80

Mr. Hmm. H. Powder, Far East Representative, and HD. Graham Martin-Turner, Director of Overseas Sales.

FORMATION OF FORMICA LTD. Messrs. Thomas De La Rue & Company The new Company will take over the Limited announce that following the neces- manufacture and sale of all products sary consents having been obtained from including extrusions, formerly handled by the British and United States Authorities, the Piastics Division of Thomas De La FORMICA Limited will start trading as Rue & Company Limited. Under all from September 16th. It will be remem- agreement between the American Cyanamid bered that the formation of this subsidiary Company and Thomas De La Rue & was publicly announced to Stockholders Company Limited an interchange of tech- by the Chairman, Mr. B.C. Westall, in his nical information will take place in the speech at the Annual General Meeting on field of laminated plastics over the next July 24th.

25 years.

At the Cocktail Party at the Peninsula Hotel. Left to right: Mr. Fung Ping Fan, Mr. W. C. Gomersall of the China Engineers, Ltd., Mr. Graham Martin-Turner, and

Mr. Liang of Southern Pacific Trading Co.

The American Cyanamid Company is to be granted 200,000 shares in the ΠΟΥ Company and has the right to acquire further shares, bringing its total interest up to 40%. FORMICA Limited has A capital of £3,000,000 and management will be vested in Thomas De La Rue & Com- pany Limited.

The Formica Ltd. have re-organised their whole sales set-up for Hong Kong in order to provide fullest service facilities to prospective purchasers. At a Cocktail party held at the Peninsula Hotel on 24th October, it was announced that China Engineers Ltd. were appointed the local agents, and that Southern Pacific Trading Company would continue as distributors.

ONE-COAT has always been applied to obliterate the

INTRODUCTION OF ONE-COAT ENAMEL PAINT

existing colours and to form a well keyed coating for the finishing paint to adhere to. It has been accepted for a long time that The post-war years have shown a rapid premises in good condition, and whereas gloss on gloss is undesirable because of the advance in the development of painting such painting was previously carried out danger of flaking, yet it has been custom- materials throughout the world, and espe- every 3 to 4 years, householders now find ary to have a house painted, grained and cially in air drying finishes for industrial it necessary to do so after a lapse of 5 to varnished and then re-varnished periodical- and domestic painting.

7 years or even longer until the property ly in order to maintain the paint work in reaches a stage where the existing paint good condition. This is, in fact, compar- The modern alkyd enamel in particular system has completely disintegrated. This able to applying an enamel paint over a has been proved to have remarkable pro- is, of course, most undesirable, because previously g'oss painted surface. perties; firstly, for its good resistance to

once the paint film has broken down the atmospheric conditions, and secondly, for surfaces are open to weather and the pos- its exceptional gloss retention. It has an sibility of dampness and dry rot is created. outstanding ease of application and a Using "LUXÓL" enamel paint periodic marks. A disadvantage of these paints has repaintings can be carried out with one coat of enamel paint which gives continued been their comparatively poor obliteration, protection to all surfaces at all times. and consequently it has been necessary to apply one or two coats of undercoat before applying the finishing paint.

remarkable flow which eliminates brush

British Paints Limited have now market- ed a new enamel paint named "LUXOL"’ which, in addition to the many advantages an alkyd enamel, offers exceptionally high opacity and will, in fact, cover any

of

colour in one coat.

This paint has now been on the British market for some time and has proved to

br

an

enormous success with all Users

including Municipal Authorities, Factory Maintenance Engineers, etc.

Over a fifteen year period, the traditional system of burning off and painting three coats of paint every five years costs ap- proximately 15 to 20% more than the ly prepared and painted with three coats system in which surfaces have been proper- initially and then touched up with one coat of "LUXOL" every three years. The more important aspect is that the house which has been maintained periodically is immaculate in appearance during the whole of the period, and because all surfaces are meet such as would have been necessary well protected there are no repair bills to

previously.

is the ideal material, both for a first-class For interior use "LUXOL" enamel paint finish and rapid application.

While this paint is marketed as a one coat finish, the makers assume that the paint will be applied over a previously oil or gloss painted surface in good condi- tion. "LUXOL" is of special interest for It has been questioned whether it is repainting of exteriors. With the present possible to apply an enamel paint without high cost of materials and labour the an undercoat. Would the adhesion be problem is to maintain the exterior of sufficient to avoid chipping? An undercoat

78

surface

It is not, of course, sufficient to rub the

down

They should be well matted down by smoothing

with sandpaper.

with a waterproof abrasive paper which will be found to be much quicker and more satisfactory. Cracks and indents should be filled up with putty or filler and allowed to dry. a patch coat applied which should be It is then possible to apply "LUXOL" enamel paint in a full Rowing coat which would result in a bril- liant mirror-like finish, and give long last-

ing protection and at a far lower cost.

The traditional use of a wellworn brush

for gloss paint is not recommended for the application of "LUXOL" enamel paint. A good quality bristle brush in new con- dition will produce the best results.

"LUXOL" enamel paint is manufactured and of course all colours are intermixable. in 24 modern shades, plus black and white,

The enamel paint is touch dry in 4 to 6

dry overnight. hours under normal conditions and hard Approximate covering capacity is 70 to 80 square yards per gallon,

With the slogan "One Coat Covers Any Colour", British Paints Limited have created a new era in painting practice.

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