1933-03-17 — Page 3

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Unvarying

Purity & Economy

Unless your salt has a recognised name you cannot depend on its purity. The name Cerebos means salt made from pure natural" brine evaporated in vacuum, packed under ideal conditions and un touched by hand. Enormous sales alone make possible a salt so pure at such a reasonable price. It is so economical, too, because every grain is used.

Cerebos Salt

The Recognised Standard of Quality

Residèni Agentii Jaku, D. Huichtean & Ga., Rong Kong?

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Shopping

To dress with ultra-smartness, to conform to those inescapable decrook of Fashion emanating frans London and Paris, nowadays woła no woman a greater task than she a a pleasurably bear.

"

Viyella shows the way - Viyella, the one material that meets a score of needs-that Inimitable fabric that makes it enay for women to be ohio sad "correct".without any strain on the purse.

When shopping-buy Viyella, And wear Viyälla to go shopping. Dozens of amart new. colour- harmonies in various weavas; fabrics that keep their shape and plaste add flares through unnumerable washings! colours sun-proof, weBI-, proof, moisture-proof.

VIYELLA

HONG KONG DAILY PRESS, FRIDAY, MARCH 17, 1933.

Hattings and Heads

YOU positively must have a neat "gingham, or materials which are the bow may tie itself at the centre

even more aggressively inexpensive back or at the side front. than gingham, made into the most engaging hats, boanets, scarves.

head. I do not mean that you cannot have cuts if you feel that their "kindness--or impertinence is indispensable to your particular mental make-up. Nor, if you bre one of the very few who can wear long hair with distinction, need you

cut it off.

But to have hair which has not been neatly shaped to the head or has straggling and is to deprive this spring's hats of much that they deserve.

..1

They are no more difficult to wear than they have been, indeed, most of them have certain features which nake them easier. A longer line at the back is one of these, the fre- quent presence of a brim is another, and the continued use of veils third.

Draping Veils

and

One of the cleverest milliners in London (an Englishman) uses ordin ary nurse's cloth in dark striped blue for a severely gay little hat and scarf which would make the simplest country suit feel uppish.

Gingham ho turns into closa little bonnets and caps which go with the gingham blouse or, the wide revers and lining of your spring suit.

The Fez Fashion

Caps, bonnets, and berets which At the head closely and have no use for brims may wear a tiny bow on the very top of the head, or over

one oye.

The fog and its near relation, the pill-hoe but, are among the most outstanding new effects. They are severely simple in line. Sometimes they are combinations of material of which they are made, and they are execedingly chic on those who know

how to wear them.

For run-about dresses and suits that can be worn in London or the country he does delightful things

"Excelsior" is the obvious mottes woolly straw or felt very crisp about their outlines and just as kind subscribed to by some of the ther to one profile as to the other. Most advanced models. In these you I people have one proble which is de-again find the Oriental inspiration finitely the better, and the millings of the fez, but they are much high- who will bring the other one uned to the Russian high fur cap; in

er, in some cases more nearly relat standard is a treasure worth cultiothers to the Cossack cap, moulded vating..

to the crown of the head at the For later on, and to go with more sides, but rising to's forward tilting gummery frooks, he builds fine ridge in the centre.

These upstanding hats are rather straws into adorable handpieces, sometimes quite straightly set upon arrogant. They can be superh on a the head; at others perched appar-head, that is carried gracefully upen ently well to one side, though actual the shoulders, but most unfortunate fabricsly they have a foundation which fits on people who poke their chins.

suroly. On these there may be rin- bons, or small and cheerful flowers. Many hats and caps for both country and town have a bow at some strategic point. If the hat has

The newest veils are just as flue and plain, but not nearly so short 43 the nose veils of the last few months. They cover all the hair that shows, most, if not all, of the hat, and drape filmly, though not untidily, round the throat.

There is a large choice of in widely contrasting types. You may have silks, satins, or very elegant straws for town clothes.

For the country you may have

Occasionally, by way of relief, you find a marked exception to all these. forward or sideways tilting hats in a model which turns its brim right back off the face and slopes slight-

felt, smooth straws, woolly straws, i a brim and a fairly noticeable crownly towards the back of the head.

When You Laugh

HER Inughter tinkled like fairy

bells pealing over the drive snow,"

or some such phrase, is d familiar adornment of the romantic novel.

Translated into plain language, it conveys the fact that the heroine's laugh is attractive. In fiction this fact goes without saying, but in lite.

Is your laugh attractive? When you laugh you are happy, and you are, not considering the efferct of your laugh on others. Nevertheless it has an effect; it can he pleasant and soothing or irritat- ing.

In not think that because your voide is musical your laugh is neces- sarily pleasant.

Lack of control in laughter often results in loud and piercing shrieks. They do not sound nice, and they effectively curh merriment in others.

an un-

THE jarring effect of

pleasant laugh soon has its result. Men particularly are irritat. ed by harshness or foolish-sounding giggles,

London Fashion Notes

Our air-mail letter to women London February 28th

Striped Silk Blouses

her wardrobe striped blouse, Skilled matters are introducing all manner of new designs in adjust- ment of the fashionable stripes and the use of contrasting effecte.

The straight and slim line is fashionable but conts, and bodices need no longer fit closely. Coats

Paris Fashions are collarless and of all longths, from the short hip length to the

Laminier is making little toques three quarter of full length coat with a frill or drapery placed on which will appear with straighter a low crown to suggest height box like lines like the "sae coat without volume. Her spring hats of the early part of the century. For are of cloth, homehair, American summer wear three quarter coats cloth, incrusted velvet on net and worn over matching or contrasting shiny straws. Her sailor hats have wil have three quarter | narrow brims and crowns which rine dresses

which allow the towards the back and one side. All sleeve of the dress to show the con hats are worn straighter and tilted The lines of the clothes' tie. The three quarter length coat forward. fashion has spread to evening wear in Brugere's collection are simple, Shortish skirts with slim hips and also.

closely pressed pleats or fold-over Feather boas aro much worn fronts or backs have little easy. for evenings and flat feather trim-fitting tops. The waistline is rather ming appear on many dresses. low, necks are almost closed and may be draped. Small plaio capes fastening at the hack go with little summer frocks.

length sleeves

It has been said that an attractiveg silk fringe may trim or even girl becomes twice as attractive if form an entire dress, and a few she has a pleasant voice. If, that beaded and sequined dresses have is true, she quadruples her appeal appeared. Evening frocks are long and sylph like often with narrow when her laugh is musical.

Control is the key to a pleasant trains. They may be tight to below laugh.

the hius and then stand out in all directions. Tulle. white embroider ed muslin and cotton evening frocks are everywhere..

Moderate your laughter in pitch and volume. Laugh as often as you like and as long as you like, but do not assault the eardrums of your friends with piercing top notes or sustained shouts.

If you are conscious of the un- gainly effect of your laughter, prae- tis laughing on your own. Learn to control your pitch. But do not let the effect of, you practice, be noticed: always laugh naturally and unaffectedly.

The forced laugh is always tected and invariably annoyk.

And never, never giggle.

FUR-TRIMMED FROCKS

Cottons and chiffon will be used for many purposes this year, Many cape are made of cotton for day and stiffened chiffon" for even- ng. A pleasing outfit is a pinafore bock in beige with a short cape all trimm with ruches of black trans parent muslin. The canvas sandals

and sud hat of 'black added the

denishing touches. Pique collars, ΟΙ lineu cuffe, waistcoats, flax fittings, muslin or embroidery blouses will be worn with the little uita shown in the Chanel collec tion. There are plas coats and checked or plaid skirt, the revers being in many cases trimmed with the plaid.

Velvet frocks and hate which are trimmed with white far are rather a problem, as the fur becomes soiled

<

The Spring Figure

long before the frock. The fur, may Coloured blouses of all kinds are be freshened up successfully at home without having the entire in favour. The idea is to wear them with dark suits, Every smart frock cleaned. Place the frock flat

woman is expected to include in. on a table si rub a little white flour into the fur. Apply the flour by means of a piece of white flan- nisl, and rub the fur gently but firmly. When the fur is clean shake out the flour and rub it with a clean cloth until no trace remains.

SYNTHETIC CLAWS

Coloured finger-nails are so com- mon in the West End that they: have long ceased to extite any in- terest when they are in the usual range of sanguinary shades. Any- thing from mild pink to a rich scarlet is commonplace, but I was mildly startled at a violet-tipped hand I saw in the Tube the other day. Progress must go on, how- "beauty parlour ” in Oxford Street told me to-day that fashion has evolved a still more advanced finger ind. From Paris there has just arrived the synthetic law. Instood

Hats

Hatsan scarves must be con- sidered in relation to each other this season whether or not the fabric is the same. A smart, black straw with white, trimming is shown with a black and white striped scarf of original design

For easier teething

THAT first, eager-expected, little tooth is about to peep through. Baby wants something bard to suck and bits upon. Give him "Oraltine" Ruaka-crisp enough to assist the little teeth to come through the gums, and just the right size for the little hand.

AND throughout childhood "Ovaltine" Rusks will keep the teeth strong and healthy."

MADE from finest unbleached wheaten flour, with a proportion of "Ovaltine," these Rusks are nutritious and easy to digest.

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1933 FASHION SEASON

-From Head To Foot

Millinery.

of organdie in petal and embroider-

Handkerchiefs

and

ed effects. scarves used in amusing ways with frocks On the shoulder brilliant bunches of variegated flowers.

Waists,

Anywhere you like to place them." High for the trim and feminine figure, lawer for the more robust.

Wide, soft sashes from the waist to the hips, which finish in a huge starry bow front side.

Sashes that sweep the hem of a long evening gown. Heavy belts of leather and metal with walking frocks.

Skirts.

Slim and straight. Less full than for the last few seasons, Still long. if anything a trifle longer for day

wear.

Stockings.

Straw hats small. Felt hata either the beret form or with large, Even more diaphanous-new ver rather Bohemian brims-in light sions of the fishnet. Rather darker colours. A forward tilt Softly tints.

rolled air. Either demureness or

rather dashing "niasculine simpli-

Kecklinės,

Shoos

A great deal of slashing instead: of trimmings. The mule" formi For Court shoe in evidence. Toes Interesting necklines, round and rather pointed. A slight reversion oval, The becoming "ultar " neck-to the shoe rather than the sandal Sandals even for evening wear. line liko s choirboy's surplice. Narrow throat collar bands. Lots more popular, however, for daytime.

city.

FOR BEAUTY'S SAKE

C

Go to Andre's

Most Satisfactory Service at MORE" Beasonable Prices

of spending long hours getting the Mr. Andre's Beauty Parlour

right tone on her home grown finger nails the lady of fashion is now able to purchases clip-on nails

in any colour she desires.

Gloucester Arcade. Tel. 27987

FREDERICS VITA-TONIC WAVE

The latent and best of.

PERMANENT WAVING ever introduced to this. Colony. You can have one at a very moderate price at The RED ROSE BARBER & BEAUTY SHOP

10, Dos Vooux Bd., C., 1st Floor (Above Bank of East Asia);

The

enclosed.

Baby

of

danger Improper Feeding

ABIES are frequently over

BA

fed. Their capacity for food is very small-at birth 1 oz and at 2 months 3 os Remember alsalt is the amout of food digested that nourishes.

Do not food Baby fast because he aries probably the reason is indi- gestion from overfeeding, not hungw. It is important to get the nature of the food right as well as the quantity. Doctors and

the world rece

Allenburys Fods

The best alternative to human milki

MILK FOOD No 1 From birth to 3 months | MILK FOOD Vos, $ Trosa' in Basantha MALTED FOOD Bo, 3 Fruck & sička, towards

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