1930-02-07 — Page 2

THE HONG KONG DAILY PRESS, FRIDAY, FEBRUARY 7, 1930.

Welcome as the flowers

in Spring

THE FIRST OF THE

́SPRING 1930" HATS

AT THE

DOLLY VARDON HAT SHOP

PAMELA

SALE

DURING THE SALE ALL

GOODS ARE OFFERED · AT ·

SUBSTANTIAL REDUCTIONS

This is the opportunity of every woman who loves beautiful clothes, to satisfy her.

ambition to be really well dressed.

13, Queen's Road Central.

FELIX HAT SHOP

ICE HOUSE STREET.

SPRING

SALE

́STARTS TO-DAY

TO MAKE ROOM FOR FRESH SHIPMENTS; ALL OUR LARGE AND ATTRACTIVE STOCK IS BEING MARKED · AT

COST PRICE & UNDER.

PIONEER SILK STORE

CHINA BUILDING & PENINSULA HOTEL,

CHOOSE THE SILK FOR YOUR SPRING SUIT

·FROM THE WONDERFUL CÖLLECTION OF SILKS IN THE NEWEST SHADES AND PATTERNS WHICH WE HAVE

·JUST UNPACKED.

In the Ladies' Salon

The Autumn saw the beginning of a vogue for tweeds, frocks and coats were made. of them and very smart and attractive they proved.

Now, with the spring, come the new jersey tweeds, from which aro evolved the most delightful sports suits. You can see in the Ladies Salon how well they are cut and how pleasing the material.

LANE, CRAWFORD, LTD.

LADIES SALON (MEZZANINE FLOOR).

TEL C. 4567.

WOMAN'S PAGE.

A NEW HAT,

YOUR TYPE AND HOW TO FRAME IT BECOMINGLY.

Here are a few common-sense. Remember, if you are not on the rules given by a well-known bat sunny side of thirty, to leave pull specialist to bear in mind when ona cut-aways, and berets to your choosing a hat.

younger sisters. Do not follow fashion blindly; it is far better to adapt a style to suit yourself.

If your face is small, then you are one of fashion's favoured few this season. For you is the fas cinating cut-away hat, so fashion- able at the moment. With this type- of face, however, you should avoid hat with a drooping brim, or ona with a heavy turn-up in front

Should you feel yours is the too round" type of face. keep clear of the small hat. Width is what you

should aim at.

Points in the New Moda,

SPRING SALE.

."' FELIX" AND SOME OTHER GOOD THINGS.

The Felix Eat Shop is starting the Spring Sale to-day. Those of you who remember, the excellent bargains which were to be found daring the December Sale at this shop will be glad 'of this news. In order to make room for new goods 'all the stock is being offered at oest

price and under.

marked from 85. There is one

I was looking yesterday, ns, a special privilage, at the now colles-lection of felte most of which only The bats, a most attractive col- tion of Spring hats which are to be on view next week at the Dolly came in a few weeks ago, are being Vardon Hat Shop. Several points orange felt trimmed with tricks, are interesting. Most of them are and a navy blue with the long back small cloche shape with a highish and a strass buckie that I thought crown and a soft brim which can

particularly smart. There are & This winter's new style of a frill-be manipulated as the wearer ed brim at the back of the hat wishes. Taffetas has entered into for present wear from about 890. few nice jumper suits, very suitable should suit you admirably. the millinery world and is found in For any one who is going Home on the form of fat appliqué leaves and Howers on fine varnished straws' Bilk is also used to make a good many of the bats, generally with a stitched brim. Silk and straw are a firm and fashionable alliance. Long side pieces are still seen in cleverly draped toques of silk satin or a delightful new straw. This is silky in appearance is loosely crocheted and delightfully soft and light..

Some of the Eats.

Among the hats I noticed a clock of green corded ribbon the crown being circled with a trimming band made up of half moon shapes-laid one over the other-of tafletse_in pastel shades. A beige silk hat is delightfully trimmed with Persian ...embroidery motives worked in cherry, green, and beige silk A Spring like effect is achieved by the alliance of a crown of green with a brim of beige varnished

straw.

Over

Very smart is a draped hat of black satin heavily embroidered in Women with large features should front with gold, pink, and green avoid cut-aways, and small hats of tinsel thread, and a draped toque every description. You will find coming in drooping bows that a wider hat will suit you in either car of the fine crocheted finitely better, and that a hat which black straw of which I spoke will droops at the sides is becoming. appeal to those who found the Avoid the too big hat if you are- winter shapes becoming. Interest- on the tall side and overconsciousing is a cloche whose crown is made about your height, wear a hat with up of flowers and leaves of braid a drooping brim, and avoid the cut straw in navy, grey, and saxe,

through which turn-up.

shows the navy taffetas lining. Another delightful draped hat is made of the thin crocheted straw and corded ribbon, both black.

Herc, let us say, that the too plump woman should never wear a wide, turned-down brim, which in "some mysterious manner seems to accentuato a plump figure.

When you are aiming at a soften ing effect, there is nothing in the world more becoming than velvet, designed with plenty of width at | the sides. "

NEW SPORTS WEAR.

KNITTED TWEED

PATTERNS.

Tweeds are not only fashionable for coats, coats and skirts and dresses, but tweed patterns are the. newest thing for knitted sports

wear.

The Spring mode is charming. Pale, apple green, beige, madonna blue, and black are all well repre The BETWE are light, sented. varnished or silky and often semi- transparent. Silk and straw are much used together.

One

leave soon one of these little suits would be most useful at the latter end of the voyage at least. suit in apple green wool, with white stripes running across the jumper was very attractive. *

{ Evening dresses among which are several very smart models which from Paris and recently arrived New York are also substantially reduced.

Among the coata is one well- tailored in beige twoed. It is sim- ple and fashionable in shape and is certainly an unusual hargain at

Increase

your

Bovrility

CLEAN-UP WEEK

AT

WHITEAWAYS.

MONDAY, FEB. 10th to SATURDAY, 15th

ALL

ODDMENTS and REMNANTS OFFERED

THIS WEEK

REGARDLESS OF COST

BARGAINS AT

ONE DOLLAR TO TEN DOLLARS

COME EARLY

810. There are some very attrac-HALF PRICE AND QUARTER PRICE tive afternoon frocks too among which I noticed a navy crepe de chine trimmed with a maize tie, The skirt has a cleverly placed cir cular grill fastened on the hip with a strass buckle.

BOOKSELLING AS CAREER FOR WOMEN.

[BY WILLIAM A. FOYLE.]

Bookselling as a career for the subtle differences that make the woman of to-day presents decided same book apparently valuable and Possibilities. It is a congenial task valueless. The mere insertion of End of absorbing interest to those two words as "second impression" who love books.

will do this.

It is not every woman who looks well in the genuine tweed which

There seems to be an impression, During her final stage as a buyer has, however soft it may be in however, that bookselling merely she will appreciate the difficulty of texture A Homewhat masculine look; but these knitted tweeds are consists in choosing a shop, prefer- her, position. The difference be- essentially feminine. There is no ably in an expensive. "locality, de- tween success and failure will de- doubt that every woman who loves pretty clothes will be delighted with corating somewhat stylishly, with pand on the rapidity with which she the new sports wear now on show vivid colours and futuristic ideas, sells the stock she buys. There in Lano, Crawford's ladies' salon. and gathering together shelves of must be a quick turnover. To They are mostly two piece en the latest novels and biographies-effect this one must be able to judge sembles, though there are also somo three piece suits. Of the former it giving prominence to those that the public's need correctly." is towards the epat and skirt rather have attractive book-jucketa.This than the jumper suit that fashion done, one is supposed to become a is turning. These suits are worn with a blouse, either tuck-in or bookseller jumper style, or crêpe de chinė or washing milk in a single colour.

Thrills of the Chase, Bookselling is an intricate busi- My experience is somewhat differ-ness, and there are many sub-

One coat and skirt is of madonnacht. The great difficulty in bock divisione in the trade. There are, blue and white tweed effect. The selling is book-buying. A clover for instance, general booksellers, coat is bordered with plain blue, bookseller never has a "dud "book new booksellers, second-hand book and the skirt cut in the wrap over on his shelves, but it requires years sellers. There are specialised book

WHITEAWAY, LAIDLAW & CO., LTD.

... HONG KONG.

THE BOOK SHOP & BIBLE DEPOT.

7, WYNDHAM STREET.

Bon Voyage"

There will be many long days to be passed on board when you journey Home. Books are friends of whose companionship you never tire. For the children we have a number of shop-soiled books at HALF PRICE.

A LAST CHANCE.

SOME WHITEAWAY BARGAINS...

PIONEER NEWS.

Among the new goods unpacked. this week at the Pioneer Silk Stora I saw are very attractive three-piece pyjama suite printed in colours on Whiteaway, Laidlaw's sale cade good quality crepe de chine. Many drawing near. When I was in shades, apple green, and deep-sluce to-morrow, so your last chance is of them are in rich tones, wine. there early this week I noticed some and with the well cut jumper and wonderful bargains, in children's long, coat they make admirable

style. A larger design is knitted of experience to acquire this know-sellers who deal only in one type coats and knitted garments, and negligées. Another new coat is.

ledge.

in burnt orange and tabac, the coat

of hook, as modern first editions, being bordered again in the darker

Actual Experience.

and technical booksellers who 'deal shade. The skirt of this suit is pleated, and these pleats flare out

Broadly speaking, a bookseller's only in one kind of book, say medi- diagonally from just above the kuce. Very pretty is the colour en training consists in being an assist cine. Then there is the bookseller acmble of jumper suit in beigeant, a cataloguer and a buyer. who deals only in old and rare and saxo blue woven more in Actual experience in a store is hooks, where money is made, and fairisle than a true tweed design.

loạt. The jumper is plain blue with neck essential. The tyre should first band, caffa, and hem of the pattern- learn the routine of a bookshop. ed material.

And all the time she is in the Among the three piece suits I remarked a very smart outfit, of shop she must be alert to under- which the coat and skirt are knitted tand why some books sell and others in a small pattern of dark groen, do not. She should do three years' beige and brown. The accompany work in this capacity. ing jumper-knitted in inco stitch- is of lemon yellow and is bordered After this she should go abroad, at the neck with green and brown.

preferably to Germany; so that she Two browns alone are used for will have not only a grasp of another three piece of which the English routine, but also obtain aleeveless cost alone is tweed pat some idea of Continental methods. terned. The skirt is knitted to At least one year's work should be TсBemble accordian pleats, the as a cataloguer, learning how to jumper is plain but for a hen of catalogue and classify hooks, and the patterned material.

how to value and appreciate the

also that many excellent materials intended for boudoir or negligée were very much reduced. There is wear. It is made of ninon with big table of remnants too, which stripes of silver woven in round the

hem, and collared with white fur.. is very tempting. : of delightful curtain nets at only pink and bine.

Upstairs I was struck by an offer 1, saw these in two colours only, 50 cents a yard, and found table

Marmet Frame,

A very big selection of those nice and bed linen at real bargain bridge coats in all sorts of colours prices Now is the time to buy has just arrived, together with a cretonnes there is an excellent large number of new haori coats She will understand why book-stock all very much reduced in and 150 Cantonese embroidered buying becomes book-hunting, and price. Cushions may be picked up shawls. The shawls are of all sizes and are embroidered in flower, figure, and bird designs. Many of Low it has all the thrills of the very cheaply too. chase. She will no doubt hear the

Down at the end of the furnish them, worked in the fine Pekin, story of the London bookseller who ing department I came on an array and the prices. I thought very TED-

stitch, are exceptionally handsome bought a rare old Bible from a of newly unpacked Market prams. sonable. monastery abroad how he found These are not strictly sale bargains great dificulty in selling it, for no but they are undoubtedly bargains, one would pay the prices, how he and very attractive indeed. refused to be beaten and through prices run from 805 to 8183. The made with every possible provision sheer perseverance found a buyer Marmet is the pram I swear by for the comfort and well being of and made a profit of ten thousand I've had one, and it seems to me

that each, succeeding year they be pounds.

come better. They are beautifully (Continued at foot of next column).

A refreshing thought for the tem porarily disheartened beginner!'

Tho.

baby, and the one who takes him for bis airing, and besides that the Marmet is a pram to be proud of on account of its good looks