1929-07-12 — Page 2

2

Summer Sale.

DOLLY VARDON HAT SHOP

V

17

Hats and Washing Dresses at Greatly

Reduced Prices. "Daisy" Light Luggage,

ST. GEORGE'S BUILDING.

PAMELA

There is One Sale

which no woman will willingly miss

THE JULY SALE

Chez

PAMELA

of

13, Queen's Road Central.

ANNIVERSARY SALE

At the

Felix Bat Shop

GREAT BARGAINS, ALL GOODS TO BE CLEARED, SHOP EARLY.

THE HONG KONG DAILY PRESS, FRIDAY, JULY 12, 1929.

WOMAN'S PAGE.

ROUND THE TOWN.

MORE SALES BARGAINS-CURTAINS, LIGHT LUGGAGE AND BATHING CAPS.

CURTAIN NETS.

The newest forms of window de- coration all make use of nets, generally, of coloured nets with bands of pattern worked in a toning silk. Nothing is more chirm- ing or practical. Net admits the minimum of air and light and, as- cording to its colour, tones the sun- light and renders the windows more or less opaque. If you have a lovely view from your window choose for it a clear white net with a small pattern, if the view is unattractive a more lavishly decorated net in a fairly strong colour will suit you better. Whiteaway, Laidlaw's have just got in a new shipment of cur tain nets at very low prices mostiy 81.75 per yard... A little more costly

is a lovely net in delphinum blue with a gold silk strip, and I liked, too, some white nets with a series of narrow silk strips in two or more different colours, at $1.95 per yard.

Some delightful new silks have! came in this week to the Pioneer Silk Store and are being included) in the sale at reduced prices. noticed that Shanghai silk em-l broidered undies are now particular- ly cheap and there is an unusually large collection of shawls and Haori'

coats.

BATHING CAPS.

Bathing caps may be roughly divided into the practical and the decorative. Not that many of the practical ones are not decorative and rire veran Many people wear a close Etting helmet to keep the hair dry, and over it one of the charm- ing flower trimmed.mob caps or te

Lane,

THE PIONEER SILK STORE corative rubber square.

GREAT SUMMER SALE !!

Come and See Our Wonderful Bargains :—

Silks, Shawls, Kimonos, Haori Coats. Embroidered Undies.

EVERYTHING YOU WANT AT BARGAIN PRICES.

In the Ladies' Salon

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The Bag and Scarf Ensemble

ONE OF THE MOST ATTRACTIVE OF THE SEASON'S NOVELTIES.

Bathing Caps

́ARE · CHIC AND: PRACTICAL TAKING ON LINES AND COLOURS TO MAKE A PERFECT ENSEMBLE WITH THE NEW BEACH SUITS.

LANE, CRAWFORD'S

LADIES' SALON (MEZZANINE FLOOR)-

TEL. C. 4567.

Crawford's have a delightful selec- tion. Jockey caps with a stiffened eye shade are excellent. for the bather who enjoys a game in shallow water as they protect the eyes from the glare. An attractive pirate handkerchief is made of apricot frubber) satin brounded with silver with the fullness held by a silver ring behind one ear. A useful ad- dition if you really want to keep your hair dry and like something inore decorative than a submarine helmet, is a white rubberised cotton bandeau which is shaped to tie twice round the head, and worn under the cap prevents the water from oozing in round the edges,

Among the new goods for ladies' tennis or beach wear which I saw this week at Whiteaway. Laidlaw's,' were white straw hats and white canvas shoes at very icasonable prices. There is also some light- weight linen in white; rose, corn, and blue, at 31.73 per yard which would make up well for semi-tailor- ed sports: frocks.

•

There is a delightful selection of belts, ties and collar and cuff sets on sale in the piece goods depart ment of Lane, Crawford's.

BAG AND SCARF SETS.

Lane, Crawford's are showing some novel and decorative sets of bag and scarf, in silk, kaaba, and fine cashmere. Blue and white, plaid foularde formos kerchief square and a pouch bag. Canary yellow kasba cloth printed with a paisley design in black is used for a long scarf and accompanying pochette with a top opening. Ex tremely smart is a set in plain brown and white kashatulla. the bag having & nover opening and scrap of close linked gold chain. Roman stripe silk makes another very at tractive ensemble set.

¦

DAISY LUGGAGE.

Daisy luggage is the choire of well dressed women. Its distinc tive appearance, convenience and light-weight commend it instantly. and the only local agents, the Dolly Vardon Hat Shop always 6nd that Daisy bags seil as soon as they are shown.

The Daisy de Luxe bar is one of the most popular shapes. being a circular bat box, which is so fitted that it proves a handy week-end bag. Like all the Daisy bags, it is rain and dust proof, and instant by the hookless fastener. opening and closing are assured

One of our local doctors bas seized upon the Nokabout bag, which is really intended as a week- end or large shopping bag for women, as the ideal doctor's black bag." Mes like to" pretend that our things are not practical, but they can't say that of the Nokabout Bag. the Daisy de Luxe or the Daisy pouch, all of which you can get at the Dolly Vardon Hat Shop.

A sale you can't afford to miss is that at the Dolly Vardon Hat Shop. All the goods, the famous Dolly Vardon hats and the wash. ing frocks, are quite new and very attractive, both as regards looks and prices.

The simple elegance of thin black georgette gown is enriched by a shoulder strap and buckle of diamanté,

BEFORE YOUR CHILD IS THREE.

Mould your children before they are three. Once they have turned three, their outlook on life is to a

great extent decided.

If they have acquired the habit of sulking or crying; if they are used to having all their own way; if they resent parental discipline at three, the odds are that they will do so all their lives.

"Not Conscious,"

"A three, a child realises himself for the first time. He comes to certain decisions, as it were. He decides that mother is loving but easy" that father is strict and, maybe, unjust.

42

These decisions are not due to a complicated process of conscious thought, of course. The child just feels these things.

Having come to these decisiona, he will retain them, instinctively, all his life.

/

PERFUME.

THE SHADOW OF YOUR PERSONALITY.

[BY LUCIEN LELONG.)

What makes a good perfume? It is 2 question I am often asked by my customers now-a-days, for women are beginning to take more interest in their perfumes and beanty products than they ever did in the past-and incidentally, now that modern chemistry has stepped in to refine the perfumer's art. alnost infinitely, there is much more to know about perfume, to day than there ever was before.

A good perfume 1 The answer seems simple. It is a scent mixture which smells nice.

But actually there is so mach more to a good perfume than its agreeable edour that it is worth while to discuss some of the other qualities, so that a woman who reads this article may, when choos ing a scent for herself, be able to niake her own tests and determine for herself whether a perfume has high quality.

Perfume Difficulties.

If all there was to good perfume was nice smell, then every woman could have her own scent, and smart perfumes would be as varied as smart dresses. The experts in any good perfume laboratory could find fifty new and pleasing scent combinations every day if they chose.

But if they left these new mix- turcs in a test bottle overnight, the chances are that next day not more than half of them would still smell as they did when firet mixed. Some would even have developed dis- | agreeable odours.

Some of the rest would not smell the same upon two different sur- faces, such as the back of one's hand and the corner of one's handkerchief. Some would eva- porate completely from any surface in a few minutes or hours; others

The sale at the Felix Hat Shop

s attracting a lot of custom. A new shipment o5 muslin frocks Itrimmed with organdie is expected. These frocks will each have their

same! accompanying coat of the material, which will make them very smart.

when evaporating might leave a scept that would be unpleasant, and

so on,

Perfection is Rare,

In short, there would not be one chance in a thousand that even one of these fifty mixtures could survive the most rudimentary tests of good perfume. Even if one did survive, then it would have to face months of testing and observations under laboratory conditions; and mortality of experimental perfame formule in this stage of the dis covery process in terriscally high. It is so high that though every year a number of new perfumes of fair quality are discovered the perfect scent-one that satisfies every re- quirement of the connoisseur-is As rare as white blackbird.

You can now get water waving gorabs at the perfumery counter" of Lane, Crawford's at. twe different prices, 50 centa and 75, centan pair. Some new Chanel perfume has also come.jn.

Take the

bull by the bottle

BOVRIL

WHITEAWAYS.

LADIES' OUTFITTING DEPARTMENT.

"SLIMFIT BRASSIERE

191. Tutti Elastic back.

BRAND

ONE OF WHITEAWAYS STANDARD

2. Without Elastic back.

?

NEW

STOCKS

JUST

RECEIVED.

ALL

SIZES.

THE "SLIMFIT" BRASSIERE. Made from Strong White Mesh Material. Wide Elastic Back. Cool, Well Fitting and Washable. All Sizes.

STANDARD

VALUE

PRICE

$1.00

EACH.

NEW STOCKS NET CORSETS. CALL AND INSPECT.

WHITEAWAY, LAIDLAW & ČO., LTD.,

:

They are

(1) Fragrance (of course). (2) Constancy. (3) Tenacity.

HONG KONG.

Now, while the number of Je required than that it be merely a As to odour, something more is. finite qualities required to make a

Every perfume is good perfume is considerable, there pleasant one. are three primary qualities that affected to some extent by the per- aonal odour of its wearer. People every one can learn, to recognise.generally perhaps do not realise

(Continued an"next Column).

that they have personal adaurs.

"Personality Complex."

doubt it. He meets the inct as a The perfumer does not, however, phenomenon in his qwn calling. He has known the experience of an otherwise good perfume varying in its scent upon the persons of dis-} ferent wearers. It is being affected, by these invisible" but neverthe- || less existing personal, influences.

Incidentally, the personal in- fluence of an individual upon a per fume in an important point for the woman of fashion to understand. Perfumers sometimes advertise a A man's intelligence tells him, fine perfume as exclusive," and for example, that there are no such some who rend the advertisement things as ghosts, but his feelings, must think he is,using the word very in an empty house Inte at night, loosely, for, after all, the perfume contradict and override his intelligis on sale, and therefore how can it be exclusive if anybody can buy

دیکھو

Override Intelligence. The parent should understand that the tiniest tot has its feelings of right and wrong, whether or not it can talk or think sensibly.

ence.

The youth's intelligence, tells him it 1 hia father seems kindly", "yet in- stinct, based on childish feeling, subconsciously contradicts his in telligence,

Adaptability.

Fine perfume has the quality of adapting itself to the person of the wearer, thus giving her a scent Another important thing for. par- which is individual and original. ents to remember is that the tiny The same cannot be said for a poor tot under three lives for and by perfume, which is too harsh and

love.

Its whole, world revolves on the axis of the love of its parents mother-love is most important up to two-and-a-half, father-love, there after up till three.

"Entirely Dependent. The only two people that matter in the average child's universe are its father and mother.

hold in its effects to be influenced' by such evanescent factors. The good perfume, however, is 80 delicate that it will respond to its environment.

However, the perfume maker dues not want this variation to be too wide. The perfume must always have the same essential identity, and thus to find delicate scent A child is utterly and entirely which varies to a minimum degree dependent upon them, and feels upon different wearers, offers one this.

of the greatest technical problems Should it, for any reason what in perfume-making. ever, feel that it can no longer de The father may not be unjust-pend upon their love it suffers a but if the child feels as 18, the youth bevere dheer, far more severe still subconsciously feels that he is, serious, than is generally realised. despite evidence to the contrary. The child of three is father of the

(Continued on next Column).

When the tiny boy is a youth he will still feel that father is un- reasonably strict and unjust. And, unfortunately, this Leeling may be erroneously conceived.

▼

man!'

It is a problem, because if women are, to have the advantages of the

vore me the av otvoritter dividual perfume, mixtures, to be good, must be good also as commer cial propositions, :

Gibbs

Lamon CREAM

FOR WHITENING

E SOFTENING THE SKIN.