1928-07-06 — Page 9

THE HONG KONG DAILY PRESS, FRIDAY, JULY 6th, 1928.

··Elizabeth Arden declares: "Make-up is merely á deception"

"You could not want invitatios pearls if you could have the originala, Why then accept" an' artificial" complexion when you may have a genuinely lovely one!"

Elizabeth Ardan's scientifically para Preparations make it possible for avery woman to have a naturally flus clone skis, which to cosmetic esa, duplicate.

For Cleansing thard in Tenetian Cleansing Common which melts into the pares and dislodges every ting particle of foreign matter.

Fat Smoothing and Being there is the delicacy of Fenolína Velva Crea or Orange Brin Food, for nourishing, if you require more determined treatment.

For Toning and Bracing there is Ardens Skin Tonic with its invigorating tendency, or Venetian Special Astringent, for neglected cases,

ELIZABETH ARDEN'S

PREPARATIONS

Are Stocked at A. S. WATSON & Co., Ltd. Tel. 0. 16.

PAMELA

From MONDAY, July 9th

for One Week

All Hats reduced to

$15.00 $10.00 & $7.50.

regardless of Cost.

Summer Sale starts

on July 18th.

CLOSING SALE

EVERYTHING at

33% off

Marked Prices.

York Building,

Chater Road.

THE SIGH OF THE

LANTERN

Tel. C. 4864.

THE PIONEER SILK

STORE

Stocktaking

Sale

20% off All Silks.

Many Outstanding Bargains

Rock-bottom Prices

The

WOMAN'S PAGE

A WEDDING VEIL.ROUND THE TOWN. A FALLEN IDOL.

—

FROM BURMA AND FROM A SHORT SHOPPING GUIDE. THE UNFORMED, BOYISH

HINDUSTAN.

This hot weather makes many of It is hard to make the Indian us feel inclined to discard, our and Chinese traders here realise the coracts, but it is extremely unwise romance of their wares, after all to do so if you wish to retain your their pre-occupation is whether such figure. Far wiser to buy founde and such a comodity will repay the for het climates, LANE, CRAWFORD'S tion garments specially designed cost of transshipment, not its use have them, and a repeat order ship in their native, towns, bus occament has just arrived of summer sionally they let out a word or two gossard corselettes made with a milaneso silk brassière töp, in a which brings bems vividly the fact number of different styles. that there is as much romance in trade to-day as when the old spice merchants told tales of ferocion birds who built their nests of cinnamon twigs.

I saw, and bought, a scarf at the Pioneer Silk Store. It is made of silk ganzo woven with narrow edge and border of gold. The gaize itself shot mauve and gold. If boughs it because I liked is and knew it would be useful with even- ing wear, also, being as weak as most of my sex, because, it was, a bargain at $3.50, I learnt after „some “ questions that it wAS AD Indian. Wedding veil, such as are presented to the guests at an Indian wedding feast. What a picture one of these charming little scarves conjour up when you know their origin. That is the sort of present which is appreciated at Home.

Burma has sent sarongs of their native fugi silk. You can buy the material by the yard, and it makes really very nice frocks. Being very wide 1 yards should be ample for a sleeveless dress or 2 yards if you want any pleats in the skirt. The material is reversible being exactly the same on either side and the colour is guaranteed not to run in waabing. I saw several designs mostly one colour on white all of which have a well designed border and are in, pleasant soft shades. The price, 1.70 yard is very little for dress length material.

KITCHEN LORE.

HEALTH AND ECONOMY IN COOKING.

I noticed a lot of aluminium ware being unpacked in Whiteway, Laidlaw's. Even though we do not, most of us, take quite the same interest in our kitchens here as at Home, and after all, many of them are such horrid little out houses that very hard to take much in- terest in them, still great care should be, wed

cooking utensils. Many boys don't like aluminium and the reason for their

over

THE PIONEER SILK STORE are which all the goods at present in having a stocktaking sale during stock are to be cleared off at very low prices.

All silks are reduced by 20 per cent and some special lines even further. You will per- haps remember my mentioning some new ladder proof striped milanese underwear a short time ago. Then a petticoat and knickers cost now the former is $4.50 and the latter only $3.15.

A popular style for, tennis wear,

dislike is that for which you should designed for white crêpe de chine insist on their using it you can with a gdily spotted kerchief... see at once if it is not spotlessly

clean, as all vessels intended fon

food must be, if you and your) POROOMULL'S Blo announce family are to be healthy. Another sale to begin on the 10th. I found point in the favour of aluminium there this week besides new silks,

FIGURE.

[BY LUCIEN LELONG, THE FAMOUS

PARIS COUTURIER.]

We are no longer living in the

serene and sheltered atmosphero is limelight of public places à more! the back-ground of fashion, and quite naturally fashions have alter- ed to At this more distinguished setting. Femmes du monde are not parts of the shifting, chaotic life that mills about in indiscriminato places

All this means that everything except that which contributes to distinction, to restraint and that indescribable quality of race has been eliminated from my mid- season collection.

Find Line Thai Xxpresses Poise.

Silhouette lines are straighter, but by this do not imagine that. there is any going back to the box. liks milhonette of the past. This now straighter, silhouette is at the same time Buid, so that the move- ments of the body are sensed by the rhythm of the cloth rather than rigidly encased in undeviating lines. In this greater restraint of line over the more fou lines which were stressed earlier this year, is to be found a more.complete inter- pretation of the woman of poise.

When I think of a supremely well-dressed woman, I think of a woman who is so perfectly costum-| ed that one does that remember what she wears. Those who see her are only conscious of the fact that she is exquisitely dressed. That is the beau-ideal of dress. Colour, line, material and irimmings are. disciplined to the end that” they make radiant the wearer. The alightest departure of any one of those items from the intensified sim- plicity which enhances without ob truding meaas A diabeartening failure of the whole. "With this in mind, you will readily perceive the underlying motive for that restraint of line about which I have been telling you.

Elusive Tints On Fashion's Palalta.

All usual colours vanish from the palete of fashion because they aro too obvious, too banal. I employ intertones rather than the ordinary colours- blue that is not strictly blue, a red that is not just red, Recherché tints are vastly more suitable than 'unadulterated shades, aa, for instance, I use instead of grey a moonlight tone, tint that bas subtle overtones of other tinta.

Batin That Looks stir Bní Is Supple.

Fabrics, too, musk past this critical test of selection and elimination. I like very much à new satin which looks like that old- fashioned stiff satin said "to stand alone,” and yot which is at the came time supple. Buppleness is

an essential characterístic of mate- rials that interpret this fresh spirit which controls dress to-day.

Trimming Has An Aristocratic Restraint.

With the disappearance of the

is that food cooks much more quick- some fascinating crystal and silver" on parade" idea from smart life ly in it than in iron thus effecting jewellery Necklaces and pendants and from dress, trimming, evident a considerable saying in fuel. some set with large pieces, and

woma

The aluminium ware which I others with small clearly faceted as such, becomes démode. I parti- referred to is the British made crystal beads. The dengus are cularly avoid such passé decoration Diamond Brand, which is the best charming and the prices astonish as beaded embroidery in the uaual aluminium obtainable and excellentingly low for, such exquisite work-seuse. It is incompatible with the ly welded Every piece is highly monship. I noticed too some amber ideal that motives the polished both inside and out and chains in many different colours. is mada in a variety of sizes to suit different deeds. I saw among other utensils, amali frying pans, omelette gans, double sauce pans and steam

er".

WHITEAWAY, LAIDLAW's have just got in a number of small folder Prams in various makes. The cheapest is, of course, the push cart which is one of their standard values at $14.50, which is nicely upholstered with American cloth and suitable for a walking child. Compactium folders maks a full size bed and are very well sprung and fitted thay cost $37.50, while the Marmet folder which is a reliable and excellent an article' as the 'Marmet pram is. $89.50

HAIR WAVING,

*

•

ik

to-day, The too-brilliant affect of jewel embroidery may become ac- ceptable, and even extraordinarily The 331 per cent. reduction sale beautiful, when it is submerged at the Bias OF THE LASTERN has beneath an only partially revealing attracted many people. There are filmy tissue. A great deal of trim wonderful bargaina to be picked up ming, however good in itself, be in silk embroideres-porcelain and dresses.

到

PANELA tells me that her summer sale is to start on Monday, the 15th, during which some excellent bargains will be offered. Next week, however, starting on Monday there will be a 810 sale of hats This should attract all descriminat ing woman, for PAMELA's hats all come from the first Paris houses and are thus offered at far below cos price.

*

comes bad by over-stressing the dress instead of perfecting it. I prefer decorative details that en banca the inter-play of lines.

This is an epoch when all women can dress wall, so that the only dis tinction between what is fue and what is commonplace is that dis tingué effect where personality and dresi aro ong and inseparable, where you cannot say That is a stunning frock!" You only think: What a distinguished-looking Woman!!!

The Old Idol Has Fallen, In the same shop I noticed some pretty and fresh looking bed spreads All these things are very much printed in colours on white cotton. to the point, and there is one more The patterns are mostly floral and thing which is not only significant

the colour schemes good. I liked but of supreme importance in life particularly one with a design of and in dress. This is the new idol other with blue baskets of deep red old idol has fallen; that was the roses. R

unformed serless figure. Worship of immaturity is at an end, and

MBS. BETEN (Trained in of fashion. The

PARIS) Guarantees her Permanent Hair Wave

to last Six Months and POWELL'S sale is still going new youth arises to be adored. This recommends her Facial Treatmerrily and there are any number new youth is typified by all that is of useful things to be had at 334-beautiful in youth, and by none of ments for Bagged Skins and per cent discount which makes its gaucherie. The very young-girl

There is no substitute for Bovril

BOVRIL

“Jake it

from me'

BOVRIL

IS BEST

A Date to Remember

The Grand Clearance Sale

AT

POHOOMULL BROTHERS.

Commences on 11th July, 1928.

In order to reduce our stock the prices have been marked down regardless of cost.

Do not miss this unexpected opportunity.

Shop early and get the real genuine bargains."

WHITEAWAY'S

"STANDARD VALUES

THE IMPROVED

FOLDA CAR

THE

W

·STANDARD VALUES.

A LIGHT WEIGHT CAR OF. FOLDING TYPE, VERY EASY TO MANIPULATE.

"ALL

WITH

STEEL

FRAME

GOOD QUALIFT LEATHERETTE SEAT AND

BACK.

BLACK ENAMEL FRAME WITH NAVY BLUE BODY.

STRONGLY MADE WHEELS AND LUBBER TTEKS.

- JUST UNPACKED.

CALL EARLY AND SECUBE

ONE.

STANDARD

VALUE $14.50.

FIRST FLOOR SHOWROOM

Blackheade, PRATT'S BUILD them very tempting. The sale offers type, half-child, half-gamin, yes WHITEAWAY, LAIDLAW & CO., LTD.

ING (LFT FLOOR). For Appoint ment K. 945.

great opportunity to replenish way to a girlish figure with long, your wardrobe or your linen cup sweeping, breath-taking lines to board at bargain prices.

poise, and, to neue-Day Mail.