XN000022-1993-06-06 — Page 2

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SUNDAY, JUNE 6, 1993

MORE STAMP SETS TO MEET DEMAND

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THE YEAR 1993 WILL BE A FRUITFUL YEAR FOR STAMP COLLECTORS IN HONG KONG AS THE POST OFFICE WILL RELEASE FOUR NEW STAMP ISSUES IN THE SECOND HALF OF THE YEAR.

OF THEM, TWO SETS ORIGINATE FROM WELL-SELECTED THEMES WHILE THE OTHER TWO ARE DESIGNED FOR COMMEMORATIVE PURPOSES.

SENIOR CONTROLLER (POSTAL MARKETING), MR ALBERT M F LEUNG, SAID HE HOPED THE STAMPS WOULD HELP MEET THE INSATIABLE DEMAND OF STAMP COLLECTORS, IN THE FACE OF THE GAINING POPULARITY OF PHILATELY IN THE PAST YEAR OR SO.

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HE EXPECTED LONG QUEUES AT POST OFFICE COUNTERS ON THE DAYS FIRST ISSUE OF EVERY ONE OF THE STAMPS AS THEY WOULD CARRY SPLENDID DESIGN WITH SPECIAL APPEAL TO STAMP COLLECTORS.

THE TREMENDOUS WORK WAS DONE BY THE STAMP ADVISORY COMMITTEE (SAC) THAT MADE PAINFUL SELECTIONS ON THEME AND DESIGN FOR STAMPS IN A BID TO BOOST PHILATELY IN HONG KONG.

SINCE THE FIRST ISSUE OF DEFINITIVE STAMP SHEETLET IN 1990, MARKETING RESEARCH CONDUCTED BY THE POST OFFICE SHOWS THAT STAMP COLLECTORS ARE THIRSTY FOR HISTORICAL STAMPS OR STAMPS REFLECTING THE. PAST OF HONG KONG.

MR LEUNG SAID CERTAIN WELL-DESIGNED STAMPS OR STAMPS WITH HISTORICAL SIGNIFICANCE WERE SELECTED FOR REPRODUCTION ON DEFINITIVE STAMP SHEETLETS.

IN THE PIPELINE IS THE "HONG KONG CLASSICS SERIES NO. 2" $10 DEFINITIVE STAMP SHEETLET, TO BE ISSUED ON JULY 6.

IT IS THE SECOND SET OF ITS KIND IN RESPONSE TO THE UNANIMOUS ACCEPTANCE OF CLASSIC STAMPS BY STAMP COLLECTORS.

WITH A CURRENT $10 DEFINITIVE STAMP INCORPORATED INTO THE SHEETLET, OF WHICH THE ENTIRE BACKGROUND IS A PHOTOGRAPH PRINTED IN A PALE PURPLE OVERTONE, IT DEPICTED A STREET SCENE IN HONG KONG ON THE OCCASION OF CELEBRATING THE SILVER JUBILEE OF THE REIGN OF KING GEORGE V IN 1935.

THE MOOD OF THE PHOTOGRAPH IS NOSTALGIC, AND THIS IS FURTHER ECHOED BY THE FOUR HISTORIC STAMPS REPRODUCED ON THE SHEETLET.

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THE FOUR PICTORIAL STAMPS, FEATURING WINDSOR CASTLE AND PORTRAIT OF KING GEORGE V WERE THE FIRST-EVER ROYAL COMMEMORATIVE STAMPS ISSUED BY THE POST OFFICE AND WERE PART OF THE FIRST BRITISH COMMONWEALTH OMNIBUS ISSUE.

MOVES

FOLLOWING THIS NOSTALGIC STAMP SHEETLET, THE POST OFFICE ONTO THE PRODUCTION OF A MORE FORWARD-LOOKING SET DEPICTING THE FEATURES WHICH EARMARK THE GROWING EMPHASIS OF SCIENCE AND TECHNOLOGY IN HONG KONG.

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THE SBT OF FOUR, WHICH WILL BE ISSUED ON SEPTEMBER VARIOUS ASPECTS OF THE COMMITMENT IN SCIENCE AND TECHNOLOGY THROUGHOUT THE AGES.

/AFTER PORING