XN000022-1991-03-13 — Page 36

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WEDNESDAY, MARCH 13, 1991

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"LEGALLY, ALL PRIVATE RIGHTS CEASED TO EXIST AS FROM OCTOBER 30 LAST YEAR. IT IS A NORMAL PRACTICE TO CUT OFF THE WATER AND ELECTRICITY SUPPLY DURING A CLEARANCE SO AS TO PROTECT THE SAFETY OF THE WORKERS.

BY

"IN ACCORDANCE WITH CURRENT POLICY, THE GOVERNMENT HAS ALREADY OFFERED TERMS OF COMPENSATION TO THE INDIGENOUS VILLAGERS INCLUDING THE OFFER OF RESITE HOUSES, BUT THESE TERMS HAVE ALL BEEN REJECTED THE VILLAGERS. HOWEVER, THESE TERMS ARE STILL OPEN FOR ACCEPTANCE SHOULD THE VILLAGERS CHANGE THEIR MINDS.'

"

ANTI-LITTERING API'S WIN MEDAL

* * * * *

TWO TELEVISION ANNOUNCEMENTS IN

PUBLIC INTEREST (API'S) ON

PENALTY FOR LITTERING WON A SILVER MEDAL AT THE 33RD INTERNATIONAL FILM AND TV FESTIVAL OF NEW YORK HELD LAST YEAR.

THEY WERE PRODUCED BY AN ADVERTISING AGENCY, LINTAS: HONG KONG LTD. UNDER THE AUSPICES OF THE JOINT URBAN COUNCIL/REGIONAL COUNCIL KEEP HONG KONG CLEAN STEERING COMMITTEE.

THE TWO API'S, NAMELY "CAR" AND "MELON", REMIND THE PUBLIC NOT TO LITTER FROM VEHICLES OR ON ROADS, AND EXPECT TO GET AWAY WITH IT.

THEY SCOOPED HONOURS IN THE CIVIC/SOCIAL EDUCATION CAMPAIGN CATEGORY IN THE TELEVISION AND CINEMA ADVERTISING COMPETITION.

MORE THAN 400 PUBLIC SERVICE SPOTS AND CAMPAIGNS FROM AROUND THE WORLD COMPETED FOR THE AWARDS IN THIS CATEGORY.

A CEREMONY WAS HELD THIS (WEDNESDAY) AFTERNOON AT THE URBAN COUNCIL CHAMBERS TO CELEBRATE THE WINNING OF THE SILVER MEDAL AND ΤΟ ACKNOWLEDGE EFFORTS MADE BY ALL PARTIES CONCERNED.

SPEAKING AT THE CEREMONY, THE CHAIRMAN OF THE STEERING COMMITTEE, MR TONG KAM-BIU, SAID IT WAS ENCOURAGING THAT FOR THE FIRST TIME, ANTI-LITTERING TELEVISION API'S HAD WON INTERNATIONAL

RECOGNITION.

MR TONG SAID LINTAS: HONG KONG LTD HAD BEEN APPOINTED BY THE STEERING COMMITTEE SINCE 1989/90 TO FORMULATE ADVERTISING STRATEGY FOR THE KEEP HONG KONG CLEAN CAMPAIGN.

HE COMMENDED THE ADVERTISING AGENCY FOR ITS CREATIVITY IN PUTTING ACROSS THE SIMPLE AND WELL-KNOWN KEEP CLEAN MESSAGES THROUGH

A LIGHT-HEARTED APPROACH.

HE ALSO THANKED THE THREE ARTISTES, MS MO SHUN-KWAN, MR ERIC TSANG AND MR LEE CHI-HUNG, WHOSE VOLUNTARY SERVICE AND SKILFUL ACTING HAD CONTRIBUTED TO THE SUCCESS OF THE TWO API's.

/AT TODAY'S