XN000022-1976-01-20 — Page 5

TUESDAY, JANUARY 20, 1976

NEW SALES OUTLETS FOR GOVERNMENT PUBLICATIONS *******

SALES OUTLETS FOR GOVERNMENT PUBLICATIONS OF INTEREST TO THE PUBLIC HAVE BEEN EXTENDED TO INCLUDE CITY DISTRICT OFFICES.

A SPOKESMAN FOR THE GOVERNMENT INFORMATION SERVICES WHICH IS RESPONSIBLE FOR THE SALE OF GOVERNMENT PUBLICATIONS, SAID TODAY: +WE ARE CONSTANTLY LOOKING FOR NEW OUTLETS AND THE INCLUSION OF CITY DISTRICT OFFICES IS AN IMPORTANT STEP IN ENSURING THAT PEOPLE CAN OBTAIN GOVERNMENT PUBLICATIONS WITHOUT HAVING TO GO OUT OF THEIR WAY.+

=

THE TITLES OBTAINABLE FROM CITY DISTRICT OFFICES INCLUDE NEW PUBLICATIONS SUCH AS THE QUEEN IN HONG KONG+ AND THE 1976 HONG KONG ARTS FESTIVAL SOUVENIR BOOKLET,

ALTOGETHER A TOTAL OF 15 PUBLICATIONS WILL BE ON SALE AT C.D.O. OFFICES, RANGING FROM THE HONG KONG YEARBOOK TO BOOKS ABOUT DIFFERENT FEATURES OF LIFE IN HONG KONG AND OFFICIAL GUIDE MAPS. OTHER TITLES WILL BE ADDED IN THE LIGHT OF MARKET DEMAND.

SINCE G.I.S. TOOK OVER RESPONSIBILITY FOR THE SALE OF GOVERNMENT PUBLICATIONS LESS THAN TWO YEARS AGO, THE VALUE OF SALES HAS INCREASED BY MORE THAN 50 PER CENT, TOTALLING $3.4 MILLION IN THE LAST FINANCIAL YEAR.

SALES IN THE CURRENT FINANCIAL YEAR ARE ALREADY WELL IN EXCESS OF THOSE FOR 1974-75 AND AN INCREASE OF 20 PER CENT ON THE LAST FINANCIAL YEAR IS PREDICTED.

THE CREATION OF NEW SALES OUTLETS, WHICH NOW NUMBER 80 ALTOGETHER AND INCLUDE LEADING BOOKSHOPS, HAS BEEN A KEY FACTOR IN BOOSTING INCOME, WHICH GOES INTO THE GOVERNMENT'S GENERAL REVENUE ACCOUNT.

AS WELL AS MARKETING HONG KONG GOVERNMENT PUBLICATIONS, THE G. I.S. IS ALSO THE SALES AGENT FOR PUBLICATIONS PUBLISHED BY THE ORGANISATION FOR ECONOMIC CO-OPERATION AND DEVELOPMENT (O.E.C.D.) AND HER MAJESTY'S STATIONERY OFFICE (H.M.S.O.) IN BRITAIN.

ARRANGEMENTS ARE NOW BEING MADE FOR PUBLICATIONS PUBLISHED BY THE EUROPEAN ECONOMIC COMMUNITY (E.E.C.) AND THE WORLD HEALTH ORGANISATION (W.H.O.) TO BE MARKETED IN HONG KONG IN THE SAME WAY.

15......