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Friday, December 21, 1973
IMPORTANCE OF GOOD PRODUCT DESIGN EMPHASIZED
The need for Hong Kong manufacturers to maintain improvements
in product design was stressed today by the Director of Commerce and
Industry, Mr. David Jordan.
"The degree of sophistication of our consumer goods is steadily
increasing and, in the foreseeable future, this is where our strength will
be," he said.
Mr. Jordan was speaking at the C.M.A. Exhibition at a prize-giving
ceremony for the Best Stalls Competition. The awards were presented by
his wife.
"The average standard of stall design is very high," said Mr. Jordan,
"and I take this to reflect an increased awareness by manufacturers of
the need for good product design.
Without continuing improvements in this field, Hong Kong will fail
to maintain its position in traditional overseas markets and lag behind
in the hunt for new ones
especially in view of the increasing competitiveness
of other East Asian suppliers."
lir. Jordan said that light industry would continue to predominate
in Hong Kong, but there was still a need for further diversification.
Recent developments at the heavier end of industry were encouraging,
he added, and gave grounds for certain optimism regarding our long-term industrial
future.
Note to Editors:
Copies of Mr. Jordan's speech, in English and Chinese, will be distributed separately in the press boxes this evening.
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