1938-09-08 — Page 2

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Beauty and You

by PATRICIA LINDSAY WOMEN URGED TO KEEP EMOTIONALLY HEALTHY AND IN STEP WITH BEAUTY

Recently at a session of the How many business men and National Federation of Business employers must have appinuded and Professional Women's Club, such advice? For it is the common- women were urged to keep phy-belief that women should not be in sically, emotionally and mentally business because they "cannot take fit to hold their jobs and to keep it!". step with current events, fashions

and beauty

It is true that commercial or

so they could make professional life is far more exact-

good in their jobs.

+

ing than home life for women, be-

GIRLIGAGS

THE CHINA MAIL SEPTEMBER 8,

口

回

Miss Bertha Brainard, programme manager of National Broadcast- ing Company, needs steady nerves to carry her through her strenuous duties. She keeps herself attractively groomed and dressed.

"Women should always look their best,” says she.

cause it demands that a woman be interview is required to accept or unusually patient, have great re- reject an applicant for a job. Once serve of strength, be tactful, alert, a job is secured it is up to the and as unprejudiced and unbiased woman to meet all the competition 28 her male colleagues pride of her new environment and that themselves in being!

means not only the "brains" which surround her, but also the beauty of other women she meets in the - business world.

But only a few years of woman's emancipation from the home have elapsed and I am sorry to say that only the more progressive females So much depends upon a good have learned how to handle them-. presence. For a good presence is selves in the world of greater ac- conducive to confidence, trust, tivity! | That all who are engaged friendship and inspiration. in earning money in business, or Many a woman has muffed her in a profession, soon see the career by placing too much im- necessity for keeping healthy, well portance on knowledge, and too dressed and nicely groomed is only little importance on an attractive to be expected.

appearance and personality. A Good Presence Always Important happy medium must be obtained. So frequently in business, a and sustained if you wish to be woman has only one change to successful in a highly competitive make a good impression. Only one world.”

(Copyright, 1938, by The Bell Byndicate, Inc.)

7.21

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