1930-08-30 — Page 3

Page

SATURDAY, AUGUST 30, 1930.

THE SWATOW SHOP.

27. Queen's Rd. Co

H.K. Hotel Bldg.

WE ARE MANUFACTURERS

AND EXPORTERS OF

CHINESE ART WORKS.

Идеен

Let Us Show You

Our New Stock of

Drawn-work

Ivory

Linens

Embroideries

Pewter

And Other Chinese Fancy Goods,

Satisfaction is Guaranteed

at

THE SWATOW SHOP

CARPETS

WHERE TO BUY

TIENTSIN CARPETS.

COME TO THE POPULAR SILK STORE D. CHELLARAM & CO. opp. H. K. Hotel. WHERE YOU OBTAIN

EVERY

SATISFACTION.

VISIT

SINCERE'S

SALE

AND MANY OF THE

PROBLEMS REGARDING HOUSEHOLD ECONOMY AGAINST GENERAL

INCREASE of THE COST OF LIVING WILL

BE SOLVED

REMEMBERI

SALE CLOSES SEPT. 3.

WAH KEE

38 Queen's Rd. C.

GIVE GOOD QUALITY

IN LADIES' SILK UNDERWEAR

A SPLENDID SELECTION

OF BLACKWOOD FURNITURE

A LARGE ASSORTMENT OF MULTI-COLOURED LAMP SHADES

Inspection of Our Goods is Cordially Invited.

MANUFACTURERS AND GENERAL EXPORTERS

OF

HAND MADE SILK AND

LINEN EMBROIDERIES

CHINA HANDICRAFT CO.,

China Ballding. Phone 24806

·Dealers in

THE CHINA MAIL.

The WOMAN'S Page

Cool SUMMER FROCKS

Frocks for tennis, frocks for after- noon, frocks for general daytime

wear, including the jacket dresses that are such important summer fashions.

HERE AND THERE.

Round The Shops.

China Handleraft. Company, wholesale and retail dealers of China

Tak-ming. All manner of Chiness

fancy goods will be on asle, the shop making a speciality of offer- ing a wise selection at the lowest prices.

At Whiteaway, Laidlaw's the

Building, have a wide range of jade, | .new Autumn fashions for ladies" pewter and cloisonner to select from. A call of inspection will re- veal many choice products.

A really good Spanish shawl is a rare acquisition and a splendid gift. The selection displayed by the China Fancy Goods Company is dazzling, alluring and artistically beautiful. The hand-made Canton and Irish linen is of the best quality and the ladies' silk underwear con- forms to all the rules of neatness.

Tientsin- carpets! Do you know where to buy one? Your answer visit will be the outcome of a to D. Chellaram right opposite the Hong Kong Hotel in Pedder Street. The best Tientsin carpets can be bought at the Popular Silk (D. Chellaram & Co.), at which shop one obtains every satis-

faction..

The Felix Hat Shop, Ice House Street, present a very fine selection of the latest fall hats. Smartness in the sports models on view is the keynote to this fashionable shop Beautiful gowns adorn the show cases and instantly capture one's attention on entry.

Gordons, Kayamally Building, has gained for itself the reputation for being the store of distinction. A glance at the window convinces one that this is no unfounded rumour. Every shoe bears the hall mark of distinction.

As the sale at Sincere Company is closing on September 8, shoppers should not miss a great opportunity of purchasing goods at remarkable reductions during the few days' that are left. The present high cost of living has placed many a person in. a difficult way

A visit to the Sincere sale and this problem, regarding economy, will be solved.

Satisfaction is always guaranteed at the Swatow Shop, 27, Queen's Road Central Hong Kong Hotel Building) who are manufacfarers and exporters of Chinese aft works. They have Just received a new stock of laces, linens, drawn-work and embroideries, also ivory and pewter. Besides these, the Swatow Shop are showing suno selection of fancy Chinese goods?

Ladies and others will be int ested to lear

Queen's Road for

drawn thre

and children will be on display. early next week. The new autumn millinery featuring the latest models will appeal to all, while the new 4 piece Jersey suits in charming and attractive shades are most becoming.

Cardigans and Jumpers for the chilly evenings are also being dis-" played and there are many smart exclusive designs to choose from.

The kiddies too, have not been forgotten and in their class of smart wearing apparel many useful articles are include, "

Another remarkable sale which is now in full swing is that of the Wing On Company. All stocks are being reduced and your attention is drawn to the fact that in the ladies' shoes department you can purchase shoes from thirty, cents to any price you may wish to pay. Good genuino leather is costly, yet you will re- ceive it at a reduced rate.

•

Jade, ivory, lacquer, pewter, and clotaonne wares form the backbone Situated in of Wah Kee's trade. Queen's Road next door to the Hong Kong Hotel his windows command the attention of the passers by and attract frequent crowds to his counters.

Yee Sang Fat, known as the Hong Kong Bargain House, are now dis- playing "in their shop, in Kayamally: Building, their first shipment of the latest felt hats for ladies. They are very neat and bear tho fanciest:

of designs, and are being sold at prices which are very moderate.

A visit to this shop is well worth your while.

AFTERNOON DRESS.

Colours Must Look Well In Sunlight.

To most women Summer time is holiday time, whether they take four months' vacation, the conven- tional two weeks or only stap work Saturday afternoons, and Sunday, And more and more cosmopolitan cities, where the great majority of people must stay on and toil, are presenting the appearance of aum- mer resorts during the warm months. Tennis courts in the city parks and vacant lots, swimming pools in clubs and hotels, golf courses within easy access of office districts, roof gardens, restaurant tables get in open courtyards, re- claimed back yards of old city houses, give the city dweller an opportunity to share in the hol- day spirit which seems to belong to warmer weather.

To' most of us the more formal sort of social life makes very little appeal after the first warm days In May. The conventional sort of dinner party is given up in favour of the less cerementous gort of supper party, and the prospect of motoring out for dinner pleaser'us more than a formal dinner in a hotel in town.

It is hard for us to realize that

a whole month of formal social

activities is still on the programme

in London at the close of May,

Beach

Fashions

Emphasising the pyjama and bathing ensemble, fashion has a host of devices to make beach costumes delightful for those who are going down to the sea. The pyjamas with great width in flared and pleated trousers, the bathing suits of colourful jersey in one and two-piece styles.

when by the first of May.we are than for more formal wear in beginning to lose interest in cooler weather, since black is formal parties of any sort.

Good For Afternoon, All of this has a very definite relation to the problem of feminine

When the modern young' waman swims ahe knows har.. suit must be faultless in chic—- this sketch

will certainly appeal to those who would Belect the smartest of beach apparel,

HATS AND HAIR.

The Latest

Fall Hats.

SMART SPORTS MODELS

in

SILK AND CREPE-DE-CHINE

and

AFTERNOON & EVENING

GOWNS.

Felix Dat Shop

7, Ica House Street.

GORDONS

SHOES

GIVE STYLE

AND ELEGANCE

TO THE WEARER.

KAYAMALLY,

BUILDINGS.

usually more becoming under artificial light than by daylight.

No one can deny the tendency Very simply made black chiffon toward longer hair. Really long has, however, an undeniable air of hair is, of course, no more pos- smartness, And Bome of the sible than it has been for some||#09)||||||||| French--dress-makers have made time, but hair that has grown_long informal dinner and dance dresses

enough to be pinned into a knot, of black chiffon or net, relieved at

and that is kept thin enough to the decolletage by facings or pip-make the knot flat and small, is in ings of light rose.

The picturesque afternoon cos- tume plays a more important role

favour.

Certainly there is nothing about the new hats to suggest that the in the Summer wardrobe this sea-milliners welcome a return to the

son than it has played for many old days when women prided them- years.

The young woman who selves on a luxurious growth of boasts that she canines herself

hair. In fact, the milliners con- merely to sports clothes, street tinue to ignore the fact that clothes and evening clothes is

women have any hair at all, and decidedly behind the times. Gar- the new hats are, fitted even more den party clothes are as much in closely to the head than ever. the picture as they were in Vic- torian days and they are every bit And if skirts as picturesque. don't exactly trail on the grass they cast long and graceful shadows as they pass.

२५

Some milliners inalet on having their long haired customers take their hair down before trying on a hat or taking measurements. The hat must fit closely without the knot, which must be done into as fiat shape as possible and tucked into the narrowest of narrow spaces at the back of the bat. br must be arranged so that it pro-

Hand Made Canton and Irish Linea Drawn Works, Silk, Spanish Shawls,

Kimonos

CHINA FANCY GOODS COMPANY.

CHINA BUILDING.

Ivory, Pewter, Cloisonne,

Lacquer and Damaṛcene - Wares, Mandarin Coats and Skirts, Ladies' Slik Undwear,

Wide Hats Appeal. And floppy wide-brimmed hats, without which no garden party dress can be complete, have re- turned in the most tempting forms.jects in a tiny bun below the bat |$||26|3|3||||3||ÿÿÿ6113Õ Wide-brimmed and drooping, with at the back of the neck.

brim upturned enough at the front

COTTON RACE GOWNS.

to reveal a glimpse of the brow, they are bats that Lady Hamilton might have converted-hats that a

• Americans state that, apart from Romney, rather than Gains-

A borough, might have painted.

the Royal procession at Ascot, they Colours were never more Im- consider Goodwood the most inter- portant, and so important are esting of all British race meetings. colours generally that there is no They like the beautiful British danger of the predominance of one girls, who look so charming in sim. particular colour or a few definite ple dresses and shady bats. shades.

Fairly dark or neutral tones for street wear in town, if you wish to be conservative, bright clear tones for the open spaces when the sun shines brightly, and the softer pastel tones for the declining hours of the day. That is a good

fashions during spring and sum-rule to follow in considering ap- mer. The fact that we do not so propriate colours for Summer. often dine very formally does, not mean that we do not wish to dine fashionably, nor does the fact that the men of our acquaintance are Increasingly loathe' to 'don formal evening clothes mean that we are content to neglect the convention of dressing for dinner and the evening. It does mean, however, that we wisely choose evening dresses of a less formal sort and very often they are of the sort that may be worn in the late after- noon as well as evening,

For dresses of this sort nothing

la more attractive nor smarter at the present time than plain pastel- toned chiffon, which is usually handled; quite simp with short punted aleevca or a cape collar or berths of the chiffon to drape the More popular ~ than in is printed chifon, hed lace has a high Light-toned Harming for younger, there are many other. tton fabrics that are na ac- (alla) for athe, less

sheer

In a way, fashion is "do-as-you- please" at Goodwood, but should summer weather return, we shall certainly see some delightful cotton "ensembles".

Yellow will be a pronounced favourite, sharing popularity with the new Empire green, and some

novel stripes for neat coats and

skirts in ailk. Of course, there will also be plenty of youthful blue and pink tubfrocks and three-pieces" in floral muslini

There is much resemblance be twaen: dress at Goodwood and at Lord's, Goodwood, more than most race meetings, retains its dignifled atmosphere as a bit of "old-world" Britain.

HOLIDAY NOVELTIES:

"In the apple, green, peach and silver decorated department of a London store which has been given over to Lady George Cholmondeley: are some of the amusing and useful ideas she has just evolved for travellers after the London season.

A CHEAP SALE.

GREAT REDUCTIONS ON

'LADIES' SHOES

Reduced

From 30.cts.

THE WING ON "CO.

WE ARE NOW

SHOWING

FIRST SHIPMENT!

∙OF

NEWEST FELT HATS

FOR LADIES

PRICES MODERATE

One of them is a writing table that folds and folds until It Is a small attache case, although when opened It looks like a bedside table, with space for books, papers, let- ters, and bille-paid and unpală.

Another is a cushion that contains nightdressdressing gown, slippers, pillow case, and

čropë de≈ THE HONG KONG BARGAIN

night sheet

tennis capicts the new Lastilóné able shorts, insert shows dress

eveling/

Peach and blue ára;rest that over brides have

YEE SANG FAT

HOUSE

JER